Gérard Martorell

Tenured Associate Professor

Barcelona, Catalonia, Spain

About

Associate Professor at IQS School of Management moving business ideas to the market, reaching out ot firms to find consultancy projects for students to deal with, teaching Strategic Management, and having fun with my own entrepreneurial project: Magic Stirrers. Associate Professor of Entrepreneurship and Capstone Projects at Xi’an Jiaotong Liverpool University (XJTLU) Entrepreneurship & Enterprise Hub (EEH), China. Coordinator of PhD seminars at Alinnco Doctorate College (Mexico). Associate Professor of Capstone in International Business, Strategic Management, and Entrepreneurship at Lock Haven University (USA). Adjunct of Entrepreneurship at Mount Saint Mary University MD (USA). Adjunct of International Business at Duale Hochschule Baden-Württemberg (Germany). Adjunct of Market Research at Université Catholique de l’Ouest (France). Consultancy projects course professor for Master in Global Entrepreneurship and Management and Final Degree Business Plan Thesis coordinator at IQS School of Management (Spain). Entrepreneur with 5 startups. 3 patents on biocides, and more than 23 years in Marketing and general management of big transnationals. PhD Thesis on technology transfer at IQS School of Management.

Experience

  • Associate Professor at IQS Barcelona
    Sep 2024 - Present · 1 yr 11 mos

    Bringing ideas to the market at IQS Tech Factory, finding consultancy projects for IQS students, teaching Strategic Management, and having fun with my own venture project Magic Stirrers.

  • Xi'an Jiaotong-Liverpool University ()
    • Associate Professor of Entrepreneurship
      Aug 2022 - Sep 2024 · 2 yrs 2 mos

      Instructor in Entrepreneurship, International Business, Capstone in Strategic Management, Marketing, Social Media professor at Lock Haven University, PA, USA. Adjunct in Entrepreneurship at Mount Saint Mary University MD. Adjunct in International Business at Duale Hochschule Baden-Württemberg (D). Adjunct in Market Research at Université Catholique de l’Ouest (F). Adjunct in Research Methodology at Alinnco Doctorate College (Mex). Consultancy projects course professor for Master in Global Entrepreneurship and Management and Final Degree Business Plan Thesis coordinator at IQS School of Management (Spain). Entrepreneur and Business Connector with 5 startups, 3 patents on biocides, and more than 23 years in Marketing and general management of big transnationals. PhD Thesis on technology transfer.

    • Associate Professor
      Sep 2022 - Jun 2023 · 10 mos

      I have the rare opportunity to start in a brand new university campus in Taicang. For now, I teaching Entrepreneurship to tech driven students. This is a challenge from the cultural side (very different to my previous Western perspectives), from the language (I am catching in Chinese), and from my personal side (I moved with my family). I expect to get a much broader global perspective that should enrich my classes and make me a better instrutor. Meanwhile, I will also help my research path in global literacy and entrepreneurship.

  • Associate Tenured Professor in Entrepreneurship and International Business at Lock Haven University of Pennsylvania
    Sep 2017 - Jul 2022 · 4 yrs 11 mos

    Responsibilities: Capstone in Strategic Management, Entrepreneurship, Marketing, social media, International Business, and Introduction to business courses. Committees: Strategic Planning Oversight Committee (SPOC), AOC, AALC, APSCUF treasurer, International Education Committee, Nomination & Election Committee, Bloomsburg-Lock Haven-Mansfield integration committees.

  • Lecturer at Institut Químic de Sarrià IQS School of Management Universitat Ramon Llull URL
    2013 - Jun 2017 · 4 yrs 6 mos

    Responsibilities: consultancy projects for joint Master in Global Entrepreneurship and Management. Classes and materials are all in English. https://www.iqs.url.edu/en/global-entrepreneurship-management:478 This Master is organized by IQS, Fu Jen University in Taipei (Taiwan) and University of San Francisco (USA). It has been ranked at the Financial Times for the first time just after 6th cohort: http://rankings.ft.com/businessschoolrankings/masters-in-management-2015 Achievements: Build up the consultancy projects course setting new working standards.

  • Associate Professor at PMasters Universitat Autònoma de Barcelona UAB
    Nov 2015 - Dec 2016 · 1 yr 2 mos

    International Strategy, Value chain professor, and student final Master Thesis tutor. http://www.pmasters.es/?lang=en Responsibilities: Professor using case studies for the Master in International Business and Master in Administration and Management of Commercial Businesses and Distribution.