Guy Wuyts

CIO Advisory - Digital & IT Transformation - Managment - Coach

Schoten, Flemish Region, Belgium

About

Influential Technology Leader with 20+ years of proven achievement in leveraging technology to drive organizational performance, growth, profitability and expanding organizational knowledge. An agent of change, capable of orchestrating transformative business strategy through data-driven decision-making. Champions innovation with a focus on developing flexible, scalable solutions in solving consumer and organizational challenges. Diverse experience in high-growth, high-volume and cost-containing environments with extensive knowledge in Healthcare, Insurance,Food Retail and consumer goods industries. Respected leader in highly-matrixed corporate environments and in the broader technology community.

Experience

  • Head of IT (CIO ad interim) at Athora Belgium
    Dec 2025 - Present · 7 mos

  • CIO Advisory - Digital & IT Transformation - Coach - Warehouse Technology Lead at Ravago
    May 2025 - Jan 2026 · 9 mos

    About I'm a transformational business leader with a passion for using technology as a strategic lever to drive growth, margin, and competitive edge — particularly in banking, logistics, supply chain, retail, and manufacturing industries. Rather than refining outdated models, I specialize in reimagining and reinventing business models from the ground up. I bring a pragmatic, results-driven approach to digital transformation, consistently identifying untapped opportunities and turning complex challenges into value-generating outcomes. My focus lies in: • Digital business reinvention – designing data-driven strategies that transform how companies engage with customers using AI, big data analytics, and machine learning, creating end-to-end visibility and enabling hyper-personalized experiences. • Agile execution & rapid time-to-market – delivering at pace through lean, cross-functional teams, leveraging SAFe, DevSecOps, and SaaS-first architectures that minimize customization and accelerate impact. • Customer-centric transformation – modernizing sales & service experiences to match rapidly evolving customer expectations, both B2B and B2C, with a clear focus on usability, responsiveness, and retention. • Digitalization of warehouse operations, deploying modern WMS platforms, or guiding enterprise-wide transformations, I always align technology decisions to business value. 🔗 I'm energized by complex challenges, cross-functional leadership, and the intersection of business strategy and tech. Let's connect if you're navigating change and want to move faster, with focus.

  • Group CIO Yonderland (AS Adventure, Bever, Cotswold Outdoor, JUTTU, Runners Need, Snow+Rock) at Yonderland
    Apr 2022 - May 2025 · 3 yrs 2 mos

  • Argenta (Full-time · 3 yrs 1 mo)
    • IT Director Business Solutions
      Jan 2021 - Apr 2022 · 1 yr 4 mos

      Responsible for omnichannel, banking, insurrance, risk & compliance, finance and HR IT solutions at Argenta

    • ICT Director Change Customer & Digital
      Apr 2019 - Jan 2021 · 1 yr 10 mos

      With motivated teams, I'm responsible for all banking and insurance solutions for Argenta with focus on digital transformation and back-end optimizations to support customer centric solutions.

  • Nike (4 yrs 5 mos)
    • Global ICT Director warehousing
      Jan 2018 - Apr 2019 · 1 yr 4 mos

    • IT Director ELC (CIO Belgium)
      Dec 2014 - Dec 2017 · 3 yrs 1 mo

      Responsible for ICT in all Europeaan Logistiek Centers Member of the board of directors for NIKE ELC (Europeaan Logistiek Center) Member of the NIKE EMEA ICT board