Guillaume Thevenin

Consultant in Marketing and Strategy

Paris, Île-de-France, France

About

Business development of creative brands with a global reach potential.

Experience

  • Consultant in Marketing and Strategy at Self-employed
    Sep 2016 - Present · 9 yrs 10 mos

    Taylor-made consulting: - Developing new business - Designing new products and services - Implementing new digital tools

  • Eyewear International Marketing Manager at Cartier
    Mar 2016 - Sep 2016 · 7 mos

    Mission till September 2016: - Development of the product range in collaboration with the creative studio and the manufacture - Strategic action plan and presentation to the international teams during the worldwide meetings - Management of 4 senior product managers

  • CEO at BACSAC
    Jul 2013 - Dec 2015 · 2 yrs 6 mos

    Chairman and General Manager of an emerging French Design Brand: - Defining and conducting the business strategy (Sales x 2 in 18 months) - Leading a team of 8 people (recrutment, training, management) - Organizing the structure (positions, systems, process, reporting) - Building the brand (coordination of new product launches, media, PR) - Financing the development: BPI, COFACE and Paris Region Award

  • Senior International Product Manager at L'Oréal
    Aug 2008 - Jun 2013 · 4 yrs 11 mos

    Development of the international range of Yves Saint Laurent Eyes Make-Up (mascaras, eyeliners, eye-shadows) (Sales : M€ 71): - 4 Major launches (NOIR RADICAL, PURE CHROMATICS, SHOCKING, BABY DOLL) - Support of the brand icon Mascara Volume Effet Faux Cils (20% MS in France) - Coordinating projects with laboratories, factories, studio, merchandising, PR, digital and local subsidiaries

  • Product manager at GrandVision International Supply
    Mar 2005 - Jul 2008 · 3 yrs 5 mos

    International product manager at GVIS supplying company of the GrandVision group (Paris) – Turnover M€ 790 . -Development of designer’s and luxury spectacles: buyer for the international brands and manager of a private label :developments, stock management, promotions (100 products) -Clients: GrandOptical International key accounts (230 stores in 8 countries): trade marketing, supplying follow-up and promotions -Management of a junior product manager