Glenn Williams

Senior Sales Executive

Chicago, Illinois, United States

About

I run sales as an integrated operating system — not a collection of ceremonies. Forecasting, coaching, and performance management are one thing to me: the weekly work of getting a team to a number that survives inspection all the way up. 25+ years scaling revenue and building teams across IT Infrastructure, Cloud, Software, and Managed Services. Most of that time in leadership roles where I owned both the number and the team that delivered it. What I've built: • At Unitas Global, joined at <$5M ARR as founding sales leader and helped scale the company to $100M ARR over seven years. President's Club four consecutive years. • At Maxar Intelligence, led the largest quota-bearing team in the commercial segment through a rough post-COVID cycle. Delivered 92% attainment — 27 points above segment average, and the only team in segment not restructured. • At SoftwareOne (post-Crayon acquisition), recruited a Northeast Client Director team into a merged organization, held the number through open headcount, and delivered 113% of H1 2026 goal with four of six reps over quota. How I actually manage: The differentiator is the operating cadence. I inspect at the deal level every week, not at the dashboard level. Built a cohort-weighted forecasting methodology at SoftwareOne (1,564-deal historical cohort with time-decay weighting) that replaced flat category multipliers and materially reduced late-quarter forecast volatility. On the people side, coaching and performance management are different disciplines. Coaching goes to skill gaps. Performance management goes to evidence-based gate plans with clear decision trees, documented in artifacts that stay defensible. Currently exploring Sr. Director, VP Sales, Chief Revenue Officer, and Head of Sales roles at growth-stage or mid-market technology companies where operational depth is the point, not window dressing. Deep expertise: Azure, AWS, GCP, Data/AI, SaaS, IaaS, Managed Network Services, C-level relationship building, recruiting and retaining top sales talent. Reach me: [email protected] | (773) 848-4536 14x President's Club / Chairman's Club honoree.

Experience

  • Vice President/ Director Sales at SoftwareOne
    Aug 2024 - Present · 2 yrs

    In my role at SoftwareOne, I spearhead a dedicated sales team, driving new business acquisition and securing valuable partnerships across the US. My focus is on cultivating a motivated environment that encourages innovation and collaboration, essential for achieving our ambitious sales targets. Sales Leadership | Revenue Operations | Sales Forecasting | Sales Coaching | Performance Management | Sales Enablement | Pipeline Management | Territory Planning | Quota Management | Sales Operations | Team Building | Talent Recruiting | Cloud Sales | SaaS Sales | Enterprise Sales | Complex Sales | Solution Selling | MEDDICC | Sandler Selling System | Value Selling | Consultative Selling | Channel Sales | Cross-sell | Upsell | Customer Success | Account Expansion | Azure | AWS | GCP | Microsoft Cloud | Data & AI | Managed Services | Salesforce | HubSpot | Clari | Salesloft | Outreach | C-Level Relationships | Executive Presence | P&L Management | Post-Acquisition Integration | Merger Integration

  • Senior Director, Enterprise Strategic Sales at Maxar Technologies
    Dec 2021 - Aug 2024 · 2 yrs 9 mos

    Maxar is a provider of comprehensive space solutions and secure, precise geospatial intelligence. We deliver disruptive value to government and commercial customers to help them monitor, understand and navigate our changing planet, provide global broadband communications, and explore and advance the use of space. Our unique approach combines decades of deep mission understanding and a proven commercial and defense foundation to deploy solutions and deliver insights with unrivaled speed, scale and cost-effectiveness. Maxar’s 4,400 team members in more than 20 global locations are inspired to help our customers achieve mission success. I am a member of the commercial sales organization tasked with revenue growth, strategic business development, long-term commercial deal structure and EBIDTA contribution to the business. Sales Leadership | Revenue Operations | Sales Forecasting | Sales Coaching | Performance Management | Sales Enablement | Pipeline Management | Territory Planning | Quota Management | Sales Operations | Team Building | Talent Recruiting | Cloud Sales | SaaS Sales | Enterprise Sales | Complex Sales | Solution Selling | MEDDICC | Sandler Selling System | Value Selling | Consultative Selling | Channel Sales | Cross-sell | Upsell | Customer Success | Account Expansion | Azure | AWS | GCP | Microsoft Cloud | Data & AI | Managed Services | Salesforce | HubSpot | Clari | Salesloft | Outreach | C-Level Relationships | Executive Presence | P&L Management | Post-Acquisition Integration | Merger Integration

  • Senior Vice President, Enterprise Sales and Global Strategic Sales at Unitas Global
    Mar 2014 - Dec 2021 · 7 yrs 10 mos

    Responsible for driving revenue across company verticals and around the globe. I engaged our most strategic clients, partners and prospects for complex and profitable partnership opportunities for connected clouds. I was also responsible for strategic business development, contract negotiations and mentoring for the Unitas sales team as a senior overlay.

  • Central Region Sales Manager at Cleversafe
    2013 - 2014 · 1 yr

    Provided a complete portfolio of cutting-edge OBS products and business-ready storage solutions to Fortune 1000 accounts within the Central US from Minnesota to Texas. ★ Leader of an account team tasked to identify, qualify, and deliver cutting-edge storage products and solutions to the marketplace. • Authored and implemented account plans to drive goal attainment in assigned territory. • Coached team for success, monitored performance, and served as Subject Matter Expert, training and utilize consultative selling methodologies, objection handling, and upselling/add-on techniques to drive sales performance and customer success metrics. • Collaborated with other members of the sales team (employees and partners) to support account sales and business development strategies. Identified and engaged the appropriate partners to exceed customer specifications. • Led contract negotiations and channel activities and all marketing for the region. • Quota attainment of 71% at departure.

  • Enterprise Account Executive at Oracle
    2011 - 2013 · 2 yrs

    Provided a complete portfolio of best-of-breed storage products and business-ready storage solutions to Fortune 500 accounts in Illinois. ★ Aligned customer needs to Oracle full-stack solution set in a consultative manner. • Utilized consultative, solutions-based sales and closing techniques during short and longer sales cycles with net new clients. • Built and led cross-functional teams to achieve strategic and tactical objectives within target accounts. • Drove new business storage and cloud-based products and initiatives. • Built and managed new, direct channel partnerships. • Year 1 (ramp) quota attainment: $2.7M (60%); Year 2 quota attainment: $8.35M (170%)