Greg PLOYART

Marketing Operations / Customer Operations / Sales Operations ๐ŸŽฏ Fostering creativity and efficiency within operations

Greater Paris Metropolitan Region

About

Experience

  • Nike (27 yrs 2 mos)
    • Marketing Operation Manager
      Sep 2021 - Present ยท 4 yrs 11 mos

      ๐Ÿ‘Š ๐Ÿงฉ ๐Ÿ”ฌBring to life membership engagement strategy - Driving operationalization of the roll-out of marketing content flow within the digital ecosystem - Identify key workflows and optimize resource allocation and processes within the function - Working cross-functionally with Consumer Insights & the Creative Studio to optimize the processes through membership marketing strategy - Helping drive a broader desire for balance between art & science across the full marketing function - Unlock consumer experiences - Managing and developing specialists within the Paris Consumer Direct Marketing Operations function

    • Account Operation Development Manager EMEA North/Paris Global Key City
      May 2018 - Dec 2021 ยท 3 yrs 8 mos

      ๐Ÿ“ˆ๐Ÿ“ฑโ™ป Define and lead mutichannel operational strategy for Paris - Activate O2O Services (offline to online) - Raising sustainability in operations - Extract local consumer insights - Lead X functional alignement - Developing supply capabilities for pure players - Communication to the organization

    • Sales and Customer Operation Director
      Nov 2013 - Apr 2018 ยท 4 yrs 6 mos

      ๐Ÿ”ญ๐Ÿ†โฑ Drive operations strategy for a top 5 European account - Implementing a collaborative supply partnership - Unleashing supply chain - Leveraging account operational expertise in the organization - P&L management - Executing commercial relationship closure - Activating recovery plan. - Leading by example