United Kingdom
17 years in startups. Built products used by millions. Been let go twice. The second time was the week before Christmas, two days after completing a 48-hour sprint for the board. That one changed everything. I wrote Enter Startup — the book for startup employees. Not the founders. Not the investors. The people in the trenches building the thing. Backed by 100+ research citations and over a decade of pattern recognition. It's the 258 page system for getting hired, shipping fast, and thriving when everything's on fire. By day, I help investors and companies use technology for good at Novata — where sustainability, AI, and smart data meet private markets. enterstartup.io
The book nobody wrote for startup employees. Not the founders. Not the investors. The people in the trenches. Getting hired, shipping fast, and thriving when everything’s on fire. Backed by 100+ research citations. enterstartup.io
Following Novata's successful acquisition of Atlas Metrics, I continue to help private markets turn data into tangible business value. I was employee #7 at Atlas. Spent four years building the product, then the commercial engine. That traction contributed to our acquisition. Now I get to do it at scale with the smartest software and team I've had the pleasure of working with at Novata. If you're a a GP, LP, or Company wanting to go "beyond ESG compliance" to extract true business value from your data, let's chat.
Shifted from product to growth. Personally closed more than €1.2M in new business, helped drive 5x revenue, contributing to our €12.2M Series A. Worked directly with 100+ investors and banks on multi-vector risk, carbon accounting, and regulatory compliance (SFDR, CSRD, PCAF). That traction helped lead to acquisition.
Joined as employee #7. Worked directly with the CEO to launch our ESG data platform from scratch. Crafted market positioning, wrote copy, built the website, grew the product function. Led product through to €5.2M Seed funding. Once we had product-market fit with major financial institutions, I transitioned to growth.
Built the digital product function at this genomics startup. Managing senior stakeholders, I gathered requirements and delivered the product roadmap, delivery operations, tooling, OKRs, ethical charter, branding, collateral, social marketing, and website. Delivered weekly board reporting. Budget management of £1mil+
I co-founded this products business to help people with their mental health during the Covid-19 outbreak. We successfully launched three new brands in the market, taking one forward. We grew an active community of 4k followers in five months, helping thousands better understand their mental health.
Co-created this corporate startup studio within Concentrix (NASDAQ: CNXC). With ~£1.5M investment I built a software delivery team of 8 and launched a productivity app named ‘Brill’. Multiple awards received incl. Winner, BIG Innovation Awards, New Apps We Love and App of the Day from Apple, and #1 Product of the Day via Product Hunt.
Working alongside the CEO we created ‘Next’ to prepare this digital product agency for an eventual acquisition to Synnex Corporation for $68.5M USD. I led the global repositioning and re-brand incl. launching a new website, marketing and sales training. We focused on accelerating the group strategy, delivering operational efficiencies, and launching a partner portal product that grew lead generation globally by over 300% in 24 months.
Responsible for the strategic vision, delivery, and growth of Tigerspike’s global SaaS product range. Created and launched the SaaS platform ‘Intelligence’ in 6 months. Grew revenues through sales team training, collateral & support. Created numerous proof of concepts to showcase new technologies both internally and externally.