Kansas City, Missouri, United States
Experienced Global Business Development Manager with a demonstrated history of working in the marketing and advertising industry. Skilled in WordPress, Web Design, Leadership Training, Leadership, and Marketing. Strong sales professional with a Bachelor's Degree focused in Advertising from Brigham Young University.
Launched a new brand architecture strategy during the evolution of company name, including brand/advertising guidelines and integrated campaigns across digital, social, video, print and OOH. Involved in full 360° account management, from briefings through production and deployment. Lead weekly client status call as well as inter-agency brand status. Regular diagnosis of category landscape and of competitive analysis.
Conducted research on various brands, markets, trends, audiences. Collaborated with clients to solve problems and to facilitate the creation of advertising/marketing solutions. Mentored and trained other students how to create effective campaigns.
Worked with Account Managers and Clients to design websites, user interfaces, advertisements, promotions, logos, etc. Discovered creative solutions to many digital based tasks. Collaborated with team to build branding and develop branding tools.
Designed interactive websites, postcards, client dashboards, and web content. Worked with clients and management to build effective dashboards, and to design the customer's experience. Managed client sites using Wordpress.