Greg Roth

About

Experience

• Target (Full-time · 7 yrs 9 mos)
  • Sr Media Channels & Activation Manager
    Oct 2021 - Present · 4 yrs 9 mos

  • Sr. Trading Manager (Digital Advertising)
    Oct 2018 - Sep 2021 · 3 yrs

• Programmatic Supervisor at iCrossing
  Apr 2018 - Sep 2018 · 6 mos

• Mogo Interactive (San Francisco Bay Area)
  • Technical Supervisor (Programmatic)
    Mar 2017 - Apr 2018 · 1 yr 2 mos

  • Account Supervisor
    Jun 2016 - Mar 2017 · 10 mos

  • Lead Digital Strategist
    Mar 2016 - Jun 2016 · 4 mos

• Campaign Coordinator at Twelvefold
  Jul 2014 - May 2015 · 11 mos

  I was responsible for the successful execution of all West region digital ad campaigns. This included: • Trafficking and pacing Twelvefold’s contextually targeted campaigns through several DSP’s (Primarily AppNexus & Doubleclick Bid Manager). • I utilized DFP as an ad server to buy via our DSP’s, which is a fairly atypical ad server for programmatic buyers. • I delivered contextually targeted video campaigns via DBM and LiveRail. • Responsible for debugging/troubleshooting third party display tags, conversion pixels, IAS wrapped VAST/VPAID tags, etc. • Strong experience with Ad Verification technologies (IAS, DoubleVerify).

• Relationship Manager at Talener
  Jan 2014 - Jun 2014 · 6 mos

  Talener is a Technology Staffing Agency with offices in New York, San Francisco, Los Angeles, Chicago, and Boston. Talener is divided into three specialized teams in the San Francisco office, I was brought on as a Relationship Manager on the Mobile and Front End staffing team. As a Relationship Manager, I was responsible for both new business development and candidate sourcing.