Greg Van Lint

GTM Engineer | Outbound & Revenue Growth for Tech Companies

Chiang Mai, Thailand

About

I build systems that make outbound predictable, that means owning outbound end to end for B2B SaaS companies: ICP, targeting, campaigns, and lately the AI agents that handle most of the execution for me. The goal is always the same, pipeline that compounds instead of resetting to zero every quarter. Always happy to talk to people wrestling with the same stuff, outbound systems, predictable pipeline, AI in GTM.

Experience

  • GTM Engineer at Crumbs
    Oct 2025 - Present · 10 mos

    At Crumbs I build data-driven outbound systems that help B2B companies create predictable and scalable revenue growth with small teams. I combine GTM strategy, data enrichment, ICP definition, and workflow automation to build complete outbound engines rather than isolated campaigns. I design and implement workflows across Clay, n8n, and HubSpot, turning fragmented data into structured, repeatable processes. The result is a reliable acquisition system that improves efficiency, reduces manual work, and accelerates pipeline generation.

  • GTM Engineer at Outbound Catalyst
    Nov 2024 - Sep 2025 · 11 mos

    As a GTM Engineer at Outbound Catalyst, I helped tech companies build predictable revenue systems by scaling outbound efforts, creating custom strategies, and enhancing sales outreach with strategic messaging and data.

  • Founder at Gancho Leads
    Jan 2023 - Nov 2024 · 1 yr 11 mos

    At Gancho Leads, I built and led an outbound agency focused on diagnosing and fixing sales funnel inefficiencies through data-backed strategies. We developed ICPs using client data, crafted value-led offers, and launched test-driven multichannel campaigns. By combining market analysis, segmentation, and performance metrics, we continuously improved positioning, messaging, and lead quality. Gancho was built on clarity, precision, and measurable growth-foundations I now apply in GTM strategy and RevOps work.

  • Sales Representative at Willow Digital Studio
    Dec 2021 - Jan 2023 · 1 yr 2 mos