Fort Lauderdale, Florida, United States
Cyber CMO of the Year: A seasoned B2B SaaS and cybersecurity leader with over 25 years driving growth and enterprise valuation. Repeated success scaling companies from $20M to $1B+ ARR and leading global teams across the US, EMEA, and APJ and bringing multiple firms to successful exits. Experienced across Cybersecurity, Banking, Financial Services, and FinTech, with leadership roles at Armis, Fenergo, Thomson Reuters, MarketAxess (TRAX), Fitch Ratings, and Euroclear in addition to other consulting projects. Trusted collaborator to partners including Accenture, IBM, CrowdStrike, Salesforce, Fortinet, Sentinel One, Palo Alto Networks, Euroclear, Nasdaq, GCP, AWS and beyond. Recognized for creating global brand architecture, driving pipeline scale, and delivering measurable impact. Winner of Cyber CMO of the Year. Finalist for global Growth CMO of the year. Winner of best use of automation in marketing, and featured by Adobe for ABM excellence. Passionate about mentorship, inclusion, and leadership with purpose. Former chairperson of multiple not for profits (mens health and anti-hate crime). Investor and advisor for new start-ups and past non-executive director at Galop, the UK’s anti-violence organization. Core Experience: Strategy & Growth: GTM Leadership | ARR Scale | IPO / M&A Readiness | Stakeholder Management Brand & Market Positioning: Analyst Relations | Partner Ecosystem | Category Leadership Execution: Demand Generation | Product & Corporate Marketing | Global Team DevelopmentStrategy & Key Words: Risk Management I Technology I Banking I Non Executive I Financial Services I Thought Leadership I Digital Marketing I Lead Generation I Chief Marketing Officer I CMO I Regulation I FinTech | RegTech I NGO I Head of Marketing I Artificial Intelligence I AI I Cognitive Computing I IBM Watson I CLM I Client Lifecycle Management I KYC I AML I CDD I Onboarding I Digital Transformation I Digital Banking I SaaS I Enterprise I Solutions Sales I Cybersecurity | Cyber | Cyber Risk I Network Security I SOC I Ransomware
I am delighted to be DNSFilters' Chief Marketing Officer and to be a member of the firms executive leadership team. I am closely aligned to our amazing CRO and operate a one GTM model. At DNSFilter we have a hyper revenue focused organisation and I lead on all ements of the marketing mix, including but not limited to: Demand Generation, Brand Management, Regional Marketing, Account Based Marketing, Strategic Alliances & Partner Marketing, Marquee Events, Influencer Marketing & far beyond. In addition to being CMO I also assist with mergers and acquistions, business strategy and potential IPO listings.
I was delighted to be acting as GTM advisor for DNSFilter guiding the firm on GTM best practices, re-building of their marketing engine, working closely alongside their CRO and establishing a best in class GTM model to help the firm scale to new heights. DNSFilter is on track to scale rapidly and become a category defining leader.
I am honoured to be a member of HotTopics marketing board of advisors and to be able to help share my experience and expertise with the market and so many GTM peers around the world.
I am delighted to be a member of Forbes Communication Council and to be able to provide thought leadership content and insights. I am very fortunate to get to work alongside some of the brightest minds in the industry today.
I am currently a board advisor to a global FinTech and Advertising services company. My roles are to advise and guide the firms when it comes to their global go to market approach, marketing strategies and to chair their advisory board.
I was delighted to be Armis's Chief Marketing Officer and to be a member of the firms executive team. My team and I lead all aspects of the marketing mix. We are hyper revenue focused marketing organisation that delivers 'brand thru demand'. My reports and I cover all areas of the marketing and SDR mix: Demand Generation, Brand Management, Regional Marketing, Account Based Marketing, SDR, Strategic Alliances & Partner Marketing, Marquee Events, Influencer Marketing & far beyond. In addition to my CMO roles I also directly assist with our journey to IPO and how we optimize the business in a range of areas.
Armis is committed to reducing cyber-crime, protecting industry from attack and allowing it’s customer to see & secure every device in their environment. We are pioneers in cybersecurity and asset visibility. Fortune 1000 companies trust our real-time and continuous protection to see with full context all managed, unmanaged, and IoT devices, including medical devices (IoMT), operational technology (OT) and industrial control systems (ICS). We are partners with the world’s leading players namely: IBM, Crowdstrike, Deloitte, Booz Allen Hamilton, Exabeam, Fortified Health, PWC, Checkpoint, Accenture, Gigamon, Optiv, Capgemini, mCloud, Deloitte, Cyvatar and 100s of other firms to learn more visit Armis.com
• Advised Armis on go-to-market strategies while serving as an interim Chief Marketing Officer • Collaborated with cross-functional teams to align marketing initiatives with business objectives. • Developed and implemented marketing frameworks to enhance brand visibility and market penetration • Rebuilt the marketing engine and GTM interlock, allowing the firm to commence rescaling