Milan, Lombardy, Italy
Luxury Retail is, above all, a people business. I have spent the last 14+ years helping teams deliver exceptional results in international luxury environments, where client experience, brand desirability, and operational excellence must work together to create growth. Across Europe, the U.S., and Asia, I have led multicultural teams, driven commercial performance, and supported the development of high-performing retail organizations. My experience combines people leadership with P&L ownership, retail transformation, CRM optimization, and new market and store openings. I enjoy turning strategy into execution, building the structure that helps teams succeed, and creating the conditions for strong performance across different cultures and markets. What motivates me most is working at the intersection of luxury, people, and commercial impact; where great teams bring a Maison to life in a way that feels both consistent and distinctive.
• Leading and overseeing an international Retail Network, ensuring performance, sales growth, and customer satisfaction • Developing and implementing strategic initiatives to enhance the retail footprint, streamline processes, and drive overall profitability (CRM initiatives, tactical collaborations, …) • Managing Regional Area Managers to set sales targets, monitor KPIs, and deliver on revenue goals across all network • Spearheading new store openings, including site selection, design, staffing, and launch, ensuring integration into the brand's retail portfolio • Analyzing market trends, customer behavior, and competitor activity to inform product assortment, pricing strategies, and promotional campaigns • Leading recruitment, training, and development programs for retail staff, fostering a high-performance culture and improving in-store client experience • Reporting regularly to executive leadership on store performance, providing data-driven insights and recommendations for continuous improvement and growth. • Managing the network’s P&L
• Creating specific Action Plans for each Store to ensure performance based on constant monitoring and analysis of key business KPIs (proven success in achieving all targets) • Supporting in the network P&L management • Coordinating and collaborating with central key related departments such as Finance, Store Planning, HR, Operation, Aftersales, CRM and Merchandising • Supporting and coordinating new store openings/temporary stores (France, UK, Switzerland) • Ensuring the correct implementation of the Brand Experience throughout the whole European network (Retail/Franchising) • Developing and rolling out Clienteling Strategy for each Store and Clienteling App implementation to maximize business opportunities • Recruiting all Selling population for the Retail Network in coordination with HR department • Building up a Retail support Team (Performance, training, …)
• Manage and coordinate the Pomellato Customer Experience Program • Develop and implement Retail Performance tools (Business, Operation, Training and CRM/Clienteling) • Define and implement WW Sales Training Strategy across channels Develop and support Omni-channel projects to boost the Customer Experience • Deliver Sales & Performance Trainings on a global scale at HQ and Store level • Liaise with all the Regions to ensure proper Retail Performance Strategy implementation
• Manage Kering Retail Academy strategic agenda and timing, focusing on developing a roadmap on all different activities of the Academy with the Kering Brands • Develop cross functional solutions that facilitate ease of execution for the Kering Brands • Key interface position between the Kering Retail Academy and the Brand’s Retail network • Elaborate, develop, launch and monitor all necessary tools for the Retail network's efficiency
• Coordinate corporate communication for Italy and Switzerland at Group Level • Pitch and develop feature stories for major Italian publications including Sole 24 Ore, Corriere della Sera and Repubblica • Organize and support press events • Draft press releases in English, French and Italian • Entertain and develop a journalist network within the Italian and international press
• Manage editorial contents for the Group intranet platform (over 23.000 users) • Compile daily, weekly and monthly articles, newsletters and institutional memos in 3 languages (English, Italian and French) • Organize and coordinate various events • Organize and manage teams for various projects
• Track and record editorial credits on a daily basis across more than 60 media outlets • Coordinate sample requests with various editors and stylists • Recruit, hire, and manage 2-4 interns each season • Pitch and develop feature stories for major publications including Vogue, Elle, and Marie Claire • Hold press appointments with editors and celebrity stylists each season • Compile monthly and quarterly analysis of editorial performance throughout the U.S., Mexico, Brazil and Canada