Peru
I’ve been at Hapag-Lloyd for 8 years, and each role has given me a different perspective on the business from understanding the customer side to optimizing operations and now managing commercial and pricing strategy. I enjoy finding smarter ways to do things, whether that’s improving a process, structuring a strategy or making sure customers have the best experience possible in an industry where timing, and commercial decisions move fast. - Currently completing the Executive Program in Commercial Management & Sales Strategies at CENTRUM PUCP- Pontificia Universidad Católica del Perú | 2026 - Attended Google Cloud Next 2026 in Las Vegas-USA, exploring how artificial intelligence can reshape the maritime and logistics industry. -The Light Award 2025 - Hapag-Lloyd Peru · Recognized for automating the quote approval process, enabling customer to receive instant quotation without manual intervention. And for redesigning the reefer pricing strategy per trade with a more comprehensive and structured approach. - Skills Up Hapag Lloyd RLA Program: Chosen for the company’s development program. | 2021. - Finalist, Google Online Marketing Challenge, representing UPC University. Developed and successful Google Digital Campaign that raised funds for a Peruvian NGO. |2017
Essential Function: -Lead the commercial strategy for reefers campaigns. -Manage container projection for reefers ensuring alignment with budged. -Analyze business opportunities and key issues impacting sales performance. -Manage reefer cargo quotations focused on meeting company contribution targets through effective negotiation of ocean freight and origin/destination conditions.
Essential Functions: -Achieved 98% plugs utilization in 2024 (Target 97%) excluding operational issues. -Identified business opportunities and mitigated key issues impacting sales closures. -Led pricing optimization initiatives across all trades, growing market share.
Essential Function: -Analyzed market trends and identified potential customers to align sales strategies. -Specialized in optimizing shipping routes and cargo selection to reduce roll-overs. -Managed Customer Allocation and performance tracking for both local and foreign customers.