Milan, Lombardy, Italy
Experienced and passionate Marketing Manager with consolidated experience in Retail and Luxury industries. Proven track records of leading and growing business in highly competitive markets and complex businesses, as well as executing comprehensive marketing plans from start to finish. Creative, result-oriented, pro-active and effective. Skilled in trade international marketing and product development, self-motivated with a startup mentality: ability to move, take action, propose new ideas and solutions.
• Development and management of marketing, media and social plans • Development of new products and promotional communication material • Management of marketing and communication budgets • Participation in commercial negotiations for Italy and abroad • Organization of launch events and national and international fairs
• Implementation of all the levers of the marketing mix for the development and the launch of Make Up, Skin Care and Fragrances products • Development and management of marketing and budget plans • Management of canvass meetings for Italy and management of meetings with distributors of the foreign market
• Market analysis and development and launch of new products • Organization of promotional events and international fairs • Development of marketing plans and budget management • Media planning and PR