Giacomo Tognoni

Chief Operating Officer (CEE) at group.one

Bratislava, Slovakia

About

International leader and entrepreneur with a strong track record of P&L, marketing, strategy, and e-commerce delivery across 50+ countries and multiple industries (Telco, IT, Blockchain, Gaming, Fintech). Over the years, I have gathered invaluable B2C and B2B experience in CxO positions in corporates and startups, often building star teams from scratch and always overachieving targets. Huge passion for technology, data, and innovation as sources of competitive advantage. If you are looking for a versatile, hands-on performer to deliver you with superior results, fast, get in touch. Specialties: General Management | Marketing (in all shapes and forms) | Strategy | Digital Transformation | E-Commerce | Data & Analytics | Product Development | Gamification | Customer Experience & Satisfaction | Superior Execution

Experience

  • Chief Operating Officer (CEE) at group.one
    Oct 2024 - Present · 1 yr 10 mos

  • Chief Executive Officer at Webglobe.cz
    Apr 2022 - Present · 4 yrs 4 mos

    With over 120,000 satisfied customers and 20+ years of experience, Webglobe is one of the largest and fastest-growing providers of digital and hosting solutions in the region. We help businesses small and large succeed online, and take great care of them every step of the way. Thanks to our modern infrastructure, we provide state-of-the-art web hosting and mailing solutions as well as user-friendly domain registration services.

  • Group Marketing and E-Commerce Director at W.A.G. payment solutions, a.s.
    Jun 2020 - May 2021 · 1 yr

    Built a star team of 30+ from scratch, vastly improving the company's marketing, e-commerce, digital and online sales delivery. Eurowag is Europe's fastest-growing Fintech commercial road transport solution provider (€57M EBITDA, 27% CAGR in the past 12 years, 20 countries). - Took a small MarCom team and turned it into a high-performance, proactive marketing unit - Contributed to 25% Y/Y NPS increase (#1 customer satisfaction vs. all CEE competitors) - Ramped up digital campaigns from 3 to 30+ per quarter (acquisition, x-sell, branding) - Launched modern online portals: new website, Customer Self Care, Online Onboarding - Initiated company rebranding and boosted awareness via PR, SEO, influencers - Mapped and optimised digital customer journey and marketing funnel (KPI-driven)

  • CEO and CMO at Bethereum
    Feb 2018 - Apr 2020 · 2 yrs 3 mos

    Led Bethereum (Blockchain Gaming) from a small local startup to the winner of Best Blockchain Startup of Central and Eastern Europe, and another 10 major international awards (as well as features in CNBC, Forbes, VentureBeat, etc.). Built the largest Blockchain gaming community in the world. - Drove strategy, value proposition, marketing, game design, hiring, and execution - Delivered an innovative platform with tens of thousands of players per day - Grew the project to TOP-5 worldwide in its category - World’s largest Blockchain gaming community (nearly 100K members and 22 local fan clubs) - Over 2 million bets in one year (Bethereum Sports and eSports F2P)

  • Chief Executive Officer at Aykiro
    May 2014 - Oct 2017 · 3 yrs 6 mos

    Founded Aykiro, a development studio focused on high-quality mobile games. Set up and led a team of 20, delivering a AAA game which reached TOP-100 grossing in more countries. Produced it at less than half the regular cost by covering over ten full-time roles (game and level designer, creative director, producer, copywriter, analyst, marketer and UA, investor relations, finance, staffing, tester, and player support).