Geeta Rao

About

Having been with Ogilvy as a regional Creative Director and publishing / editorial with Vogue I now combine my skills honed over thirty years to focus on providing advisory services to beauty start ups and brands My area of expertise is beauty wellness and luxury. From working on brands like Dove, Lakme, Ponds, creating and curating the beauty pages at Vogue India as Beauty Director in the launch years , to consulting with beauty start ups like Aminu, Bie and currently a new lab to market skincare venture I have a clear and close perspective of the beauty business and the changing Indian consumer. My insta handle is geetaslist

Experience

• Creative and Editorial Director at Geeta's List
  Oct 2013 - Present · 12 yrs 10 mos

• Creative Director , Geeta's List at Geeta's List, Brand and Editorial consultancy
  2016 - Present · 10 yrs 7 mos

• Marketing & Communications Advisor ( Consultant) at iNSTUDIO DESIGNS
  Dec 2014 - Apr 2016 · 1 yr 5 mos

  iNStudio is an online Luxury home decor and design portal connecting the best of home luxury designers with high end consumers and architects /interior designers in India. Helps me bring my luxury and advertising creds /experience to the table.

• Creative and Strategic Advisor (ITC BEAUTY AND PERSONAL CARE BUSINESS) at LAW&KENNETH ADVERTISING
  Sep 2012 - Jun 2013 · 10 mos

  Partnered with the agency and client team on developmental brands in the skin care category and new under the Fiama brand

• Beauty&Health Director at VOGUE INDIA
  Apr 2007 - Sep 2011 · 4 yrs 6 mos

  Led the Vogue Beauty team, edited the beauty and health section,led photo shoots,integrated international and Indian fashion and beauty trends, served as an industry influencer and helped develop a lasting property -The Vogue Beauty Awards