India
I am a Social Media Executive at Drishti IAS, where I Manage the organization's social media presence across platforms like Facebook, Instagram, Twitter, Telegram, and YouTube Community. Previously, at Digital Khidki, I had the privilege of managing social media for some of India’s most celebrated Hindi poets & poetesses (Like Kavita Tiwari, Mumtaz Naseem, Sudeep Bhola etc), where I crafted digital narratives that highlighted their creative expressions. This experience strengthened my skills in building and nurturing online communities and crafting campaigns that drive both engagement and awareness for creative and cultural brands. Core strengths: Social Media Management: Leading content creation and curation, ensuring brand consistency across multiple platforms. Campaign Management: Designing and executing campaigns that not only engage but also build lasting connections with the audience. Data-Driven Content Strategy: Using analytics to constantly optimize content, ensuring it reaches the right audience with maximum impact. Content Creation Strategy: Passionate about crafting compelling content across various formats, whether for Reels, infographics, social media cards, or targeted ads. I leverage AI tools to enhance content creation and optimize engagement, ensuring each piece of content resonates with the audience while driving impactful results. I’m deeply passionate about using digital storytelling to empower, inform, and inspire. I believe in the immense potential of social media to shape conversations, amplify voices, and create change. Let's connect and explore how we can collaborate to make a meaningful impact through innovative digital strategies!
Manage Drishti IAS’s social media accounts on platforms like Facebook, Instagram, Twitter, Telegram, and YouTube, making sure the brand message is clear and consistent. Plan and run social media campaigns for important events, special days, or promotions, using trends and audience insights to engage followers and increase visibility. Create creative content such as reels, images, infographics, and educational cards to engage users and make the brand more visible online. Track and analyze the performance of social media posts using analytics tools, adjusting strategies as needed to improve results. Work closely with other teams to make sure social media campaigns align with overall marketing goals and messaging. Stay updated on new trends and social media tools to make sure Drishti IAS stays ahead and uses the best strategies to engage the audience.
Manage the social media presence of renowned Indian poets and poetesses, including Kavita Tiwari, Anamika Amber Jain, and others. Develop and execute creative content strategies, including innovative reel cards and extended poetic performance videos. Maintain consistent communication with over 50 poet associations for collaboration and promotion of their works.
Proofread Hindi literature content, including stories, poems, plays, and novel reviews, authored by renowned Hindi writers such as Premchand, Hazari Prasad Dwivedi, and others, ensuring accuracy, clarity, and adherence to literary standards.
Completed an internship at the ITO branch of Dainik Jagran, where I was actively involved in on-ground reporting, gathering news, and writing stories for the newspaper, contributing to timely and accurate news coverage.
Completed an internship at Samachar Varta, a web portal, where I contributed to content creation, news reporting, and digital storytelling and enhancing online news coverage.