Gareth Evans

Journalist | editor | digital publishing specialist

Lower Benefield, England, United Kingdom

About

Editor and journalist specialising in automotive technology on two and four wheels. Runs the digital side of MCN, CAR and Parkers along with associated social media reach of millions of users. Leads cross-functional teams. Proven expertise and growth in audience development, social media, video production and channel management, podcast development, and most other types of modern digital storytelling. Experienced content strategist, brand marketeer, project manager and consulting subject matter expert. Also writes regularly for Classic Cars magazine. Qualified senior leader, coach and mentor. Created and runs Next-level Knowledge: a peer-to-peer knowledge-sharing programme with sessions regularly attended by hundreds of colleagues. Keen interests in new web and publishing technology, news and current affairs, modern internet sociology and engineering. Experienced with AI in media, workflow management and quality control mechanisms. On the side, adores old racing cars, and writes about four-wheeled adventures - old, new, racing. Experienced historic racing driver at some of the biggest international events - has raced at Le Mans Classic, Goodwood Revival and plenty more besides, including race wins. Chassis and powertrain development consultant, media advisor to Fiscar race series. Also an avid sailor and amateur meteorologist.

Experience

  • Bauer Media Group (15 yrs 11 mos)
    • Group Editor (cars and motorcycling - digital)
      Jun 2026 - Present · 1 mo

      Oversees three of the UK's largest automotive websites - MCN, CAR and Parkers - alongside their respective social media and video output.

    • Head of digital - motorcycling
      May 2023 - Present · 3 yrs 2 mos

      Digital storytelling, knowledge-sharing and looking at the future of publishing.

    • Online Editor - Motor Cycle News
      Feb 2019 - May 2023 · 4 yrs 4 mos

      Automotive journalist and digital editor of the world's best-known motorcycling title. Highly Commended in 2019 Motoring Editor of the Year by the British Society of Magazine Editors, shortlisted for same award in 2020, and finally won it in 2021. Member of Bauer Media's Editorial Board. Responsible for managing website with millions of monthly users, including strategy, digital storytelling, review and feature commissions, audience and technical development, marketing and commercial activity. Heads up social media channels with millions of followers, including Bauer UK's most profitable YouTube channel and a Facebook page with 865k likes. Experience with native apps and Apple News+ design and rollout. Reviews motorcycles, cars and associated products. Also tech geek, keen sailor and vintage car racing enthusiast.

  • Journalist at freelance motoring journalist, myself only
    Mar 2008 - Aug 2010 · 2 yrs 6 mos

    Writing news, features and road tests for mainstream print and online publications including Car, Evo, Autocar and Auto Express.

  • Luxury drinks barman (while studying NCTJ) at Hotel Du Vin
    Aug 2009 - Feb 2010 · 7 mos

    Extremely high-quality bar serving a huge selection of cocktails and wines to clientele from all over the world. I learnt about all of our products - from fine wine to food and even to cigars - and learnt how to sell the products to customers. This job helped improve my social skills further and funded my NCTJ course at the same time.

  • PPG and transition planning Coordinator at Normandy House
    Feb 2008 - Aug 2008 · 7 mos

    PPG and transition planning Coordinator Creating and editing internal marketing material for the product planning guide and sending out electronic newsletters and updated information on a monthly and weekly basis. The role involved working to strict deadlines, liaising with account managers in the international sales arena, using Adobe Acrobat, CS3 InDesign and Photoshop to create and edit documents.

  • Customer Support Representative Grade 2 at Global Crossing
    Aug 2005 - Feb 2008 · 2 yrs 7 mos

    Supporting 1st line through in-depth diagnostics for international networking and telecommunications. I was highly successful in this role, enjoying both promotion and material awards through the company reward scheme. I supported the diagnostics and management of faults for a variety of customers, both commercial and government, and have designed and documented new processes to improve workflow and customer response capability. I built strong relationships with customers and suppliers through client meetings and regularly received praise for providing exceptional service. In 2006 I was part of a small team project managing the integration of a new company acquired into the GC Group. This involved facilities transition, systems alignment, staff training and induction. I found this challenging but ultimately very rewarding.