London, England, United Kingdom
11 years Digital Marketing, Account Management and Business Development experience. I have a worked in a wide range of roles across the digital media industry, including tech and agency side.
Red Squirrel is a digital marketing and design agency that puts performance and purpose at the heart of every project. We believe the success of great brands is defined by the story they tell. We help you get it right.
• Lead prospecting and pitching: cold calling, email, attending industry events and networking • Responding to incoming RFIs, RFPs • Working with the internal expert teams to develop tailored digital marketing proposals • Negotiation and relationship management with key media suppliers • Cross selling all agency services to existing and potential clients • Working on brand exposure and development of the agency’s positioning within the industry • Creation and management of new business growth forecasts and projections • Creating and delivering new business presentations • Carrying out internal sales presentations and training
• Responsible for individual revenue and fixed fee targets set monthly • Weekly reporting on team’s activities and delivery via Microsoft Dynamics CRM • Following a full sales cycle from lead generation to service fulfilment • Engaging with the UK's major brands (Tier1 and 2) to discuss their digital and affiliate marketing plans • Relationship management with leading digital agencies and assisting them with delivery of the best platform for their clients affiliate programmes • Working closely with colleagues in Tradedoubler to identify common new business opportunities and cross-sell integrated lead generation, white label, mobile and affiliate proposition