Meyrin, Geneva, Switzerland
“Optimism is a happiness magnet. If you stay positive, good things and good people will be drawn to you.” With over 20 years of experience in multinational corporations, I thrive at the intersection of strategic planning, market intelligence and customer engagement. Currently leading market strategy and segment management at Chemours, I specialize in translating complex market dynamics into actionable strategies that drive revenue growth and competitive advantage. My expertise spans business strategy, competitive intelligence, pricing strategies, and cross-functional collaboration, with a proven track record in the specialty chemicals, cosmetics, and luxury goods industries. A results-driven professional, I excel at identifying emerging trends, optimizing product portfolios, and fostering strategic partnerships to capture market opportunities. Passionate about data-driven decision-making and customer-centric innovation, I bring high energy, adaptability, and a positive, solution-oriented mindset to every challenge. Let's connect to exchange insights and explore opportunities for growth!
Develop market segment strategy with business insights from Customer landscapes, Macro/Micro Market dynamics analysis, market segmentation (end use application segments & geographical markets), competitive intelligence/benchmarks Develop and execute Product Portfolio promotion plan based on key market and customer CTQs (e.g. target offerings such as productivity improvement, product quality requirements by segments, etc.) Strategic customer engagement including guiding major contract negotiation Set target market share by region based on market segment strategy Set target pricing by market/region based on market segment strategy Determine route to target market segments Assess new opportunities from end use application or from market perspectives (RMA-rapid market assessment) and manage it via project management process Budget Inputs – Market size and growth, Price projections, Share, etc.
- Through competitive intelligence analytics and collaboration with regional sales & marketing resources, develop a deep understanding of the current regional market dynamics & the downstream markets into which we sell - Gather and analyze TiO2 market, end-market, competitive & customer intelligence data - Market assessment and research (primary and secondary) and, as needed, collect voice of the customer for baseline understanding of segments, applications and adjacencies - Track key downstream segment (ie., automotive, packaging, housing starts, etc) implications through the value chain - Provide market share and trend data by segment and regions - Work cross-functionally to develop market segmentation data - Develop further downstream customer understanding to identify market needs and drivers - Provide a trusted, objective view of the competition within the market segment to empower other functions to drive actions that grow the business - Develop better understanding of our customer's sustainability needs and benchmarking against competition to determine how to best meet current and emerging needs
- Launch 12 fragrances & cosmetics campaigns, design and develop visual merchandising tools & displays, create story-telling elements and retail activities to drive disruptiveness in-store holistically across all countries following a 360° brand-building strategy, including a digital plan - Coordinate local suppliers productions across all regions, including on-set lead of the most complex installations worldwide and assurance of compliance to global guidelines - Develop global guidelines and deploy to 23 regions/countries, ensure compliance across 100 touchpoints worldwide - Coordinate promotional store events, local activations and set up of fully customized podiums and windows - Manage 1 licensor, 6 production suppliers, 6 design agencies and 4 printers - Budget responsibility of $ 1MM per year
- Lead new visual merchandising strategy based on process simplification, POS materials modularity, design optimisation and value engineering resulting in savings up to $ 1MM per year and reapplication to other brands - Launch 30 3-axis campaigns (Fragrance, cosmetics & Skin care), including the establishment of the new Dolce & Gabbana female and male pillars “Dolce” and “Intenso”, which ranked in the top 5 fragrances globally at launch thanks to innovative and story-telling merchandising materials and activities - Manage and coordinate 1 licensor (Dolce & Gabbana), 6 suppliers, 4 agencies and 3 printers, ensuring a strong business relationship in order to optimize project flow - Budget responsibility of $ 1MM per year
- Supervise a team of 6 packaging project managers for the planning and production of 6000 pieces of packaging artworks per year (training, mediation, coaching and capacity management) - Develop 20 best in class procedures resulting in 95% packaging right the first time and 30% savings - Train & qualify +200 team members and a new global supplier on internal processes and ERP systems - Budget responsibility of $ 500K per year
- Coordinate cross functional projects for the development of +2500 packaging artworks per year - Investigate quality incidents and implement systemic fixes driving "right the first time" and "on time" results from 30% to +90% driving cost savings of $ 100K per potential incident - Train 150 stakeholders on internal procedures and ERP systems after identification of best practices - Budget responsibility of $ 100K per year
Summer job