Gabriela Gardini

Digital Creative Director

Barcelona, Catalonia, Spain

About

I work at the intersection of cultural insights and high-end audiovisual execution, focusing on building visual ecosystems where music, talent, and brand identity actually click. My role involves translating the raw energy of large-scale events into premium digital content, directing teams of creators and creative talent under high-velocity workflows while maintaining a sharp eye for the craft. My heart is in documentary filmmaking, and that is where my love for detail really comes to life. Whether I’m capturing an underground scene or the intimacy of an emerging artist, I stay deep in the process from the initial spark to the final cut. I have a particular passion for post-production because I believe that’s where a piece finds its true rhythm; it’s in the edit where a simple record transforms into a cinematic experience. Ultimately, my goal is to elevate visual culture by combining a strategic eye for Talents & Creators with a genuine, hands-on involvement in the technical and aesthetic soul of every project. I’ve spent my career bridging the gap between raw, street-level energy and the strategic standards of global brands, always ensuring that the final result feels authentic and stays at the center of the cultural conversation. I’ve had the pleasure of working with brands like Amazon Music Spain, Prime Video, Sony Music, HBO Max, L'Oréal, Estée Lauder, McDonald’s, Viacom, Google, DirecTV, Philips, Movistar, and Banco Galicia.

Experience

  • Directora Creativa & content manager at Morning Coffee
    Aug 2023 - Present · 3 yrs

    Creative ideas for entertainment and music brands like Amazon Music and Primavera Sound, for TikTok and Instagram mostly. Having fun and learning while working with creators of all kinds and the most amazing artists.

  • Director creativo at Granny
    May 2023 - Dec 2023 · 8 mos

  • Creatividad en Social Media en DELFU at Brother Escuela de Creativos
    Apr 2019 - Dec 2023 · 4 yrs 9 mos

  • Content lead at Tenkai
    May 2022 - May 2023 · 1 yr 1 mo

  • Directora creativa digital at NINCH
    Dec 2020 - Jul 2022 · 1 yr 8 mos