Florian Wiesinger

B2B Marketing Communications at Vienna Tourist Board #B2BManagement

Austria

About

Global communicator with leadership competence. International professional experience gained with Emirates Airline Dubai and the Vienna Tourist Board. Headed up a marketing team in a dynamic Barcelona start-up. Expert in strategic communications planning and brand positioning. Outstanding negotiation and problem-solving skills.

Experience

  • Vienna Tourist Board (11 yrs)
    • Team Manager B2B Marketing Communications
      Oct 2022 - Present · 3 yrs 9 mos

      Leading a team of seven specialists overseeing our marketing communications initiatives in the B2B area. Our activities are aimed at target groups in the travel trade, mobility and meeting sectors or implemented in collaboration with our partners from these areas.

    • Communications Lead - Meeting Destination Vienna (MICE)
      Jul 2020 - Nov 2022 · 2 yrs 5 mos

      Strategic planning and implementation of the global communications program supporting MICE activity

    • Coordinator - Global Communications Planning
      Jun 2018 - Nov 2022 · 4 yrs 6 mos

      Development and implementation of the annual communications planning process for 20 international key markets

  • Senior Digital Communications Executive at Emirates Airline
    Nov 2012 - Jun 2015 · 2 yrs 8 mos

    Planning and implementation of digital marketing campaigns in 20 European markets

  • Marketing & PR Manager at budgetplaces.com
    Feb 2008 - Sep 2012 · 4 yrs 8 mos

    Leading the marketing team including specialists for e-mail campaigns, social media, events & sponsorship, PR

  • Freelance journalist / Newsroom assistant at APA - Austria Presse Agentur
    Oct 2004 - Oct 2007 · 3 yrs 1 mo

    Coordination / editing of news content for the APA news channel