Montpellier, Occitanie, France
Je suis actuellement CEO de GooM Digital, une entreprise offrant une plateforme logicielle SaaS dédiée à l'énergie solaire. Mon rôle est centré sur l'amélioration des ventes et l'efficacité opérationnelle grâce à des solutions intuitives et performantes. Je m'appuie sur mes compétences en en stratégie commerciale et marketing pour conduire des initiatives stratégiques et développer des solutions innovantes. Mon expérience antérieure inclut des rôles de direction en vente, marketing et développement commercial, où j'ai contribué à la création età la croissance d'entreprises dans les domaines de l'énergie solaire, des objets connectés et des solutions numériques. Mon objectif est de continuer à développer des solutions disruptives qui répondent aux besoins du marché tout en favorisant la performance et la durabilité.
Provider of a digital software platform for solar energy that enhances sales and stands out due to its ease of use and operational efficiency
Missions: - Create and develop Comwatt Services subsidiary company - Develop residential solar kit business for strategic accounts such as IKEA, Total Energies,Leroy Merlin...
Missions: Identify new business opportunities Develop strategic accounts and retail market penetration
Missions: - Optimization of current portfolio: visibility, price positioning and profitability - Identify innovative services and develop these new businesses
Product Management Director Missions: - Create and lead Marketing department / Strategic Marketing & Sales Plan development - Build innovative products and oversight roadmap development (Product + App + Cloud-based platform) - Create the right marketing-mix for successful launch on retail - Define a disruptive value proposition to create business in this new B2B segment Big retail penetration with market shares growth (in value) : 35 % in France Successful B2B tenders in 2016 – Schneider #2 Energy leader worldwide, Eglo #1 Luminaire in Europe, Keria Increase revenue : +115% YoY in 2015 / Over 200 000 smart light bulbs deployed on market in 3 years #2 Smart Lighting manufacturer in Europe with multiple product innovation awards (CES, MEDPI…) Group Marketing Director (AwoX & Cabasse brands) Missions: - Define new brand identity and build Communication plan - Increase brand awareness and product recognition for demand generation - Create Sales tools & PoS for B2B and retail channels grounded in return on investment metrics New digital strategy (web site, web shop, seo, social network) to develop web penetration Shop-in-shop & corners development for Cabasse & Awox to develop business in brick & mortar channel
Missions for Head of Powerline and WiFi Range Extender (partly) product lines P&L: - Pilot 42 Millions $ P&L at worldwide level - Increase revenue, margins and market shares - Define Marketing and Sales strategy to become #1 worldwide - Reduce product cost and rationalise the portfolio for mutualisation across Business Units - Manage strategic partners – Chipset vendors, ODMs – to be first with innovation - Follow up products development and drive across functional teams in a worldwide organization - Develop and execute of go-to-market plan, manage media partners & PR Increase revenue : +40% YoY WW and +57% YoY EMEA growth in 2012 - Increase std margin : +24% YoY in 2012 Increase market shares (value) : 65 % in US / 23 % in France / 18 % in UK / 10 % in Germany in 2012 #1 supplier in Powerline in US & Australia and #2 in Europe in 2012 Successful Tiers 1 Operator tenders: Optus, Telstra, Telmex, SFR, Virgin Media, Comcast, Numéricable, etc. Award winner at CES 2014 for outstanding and innovative design with WiFi AC750 Range Extender Multiple “Best Seller” products in US and French markets in Powerline and Repeater categories Product cost reduction across all supply chain - Up to 40% cost reduction on high runners