Concise, Vaud, Switzerland
Entrepreneur and sales director with 15 years of expertise in marketing, CRM, and digital transformation, I am excited to embark on a dynamic new journey at kShuttle, where I focus on demonstrating and articulating the compelling value of kShuttle’s applications. My primary goal is to partner with our clients, enabling them to identify and overcome challenges, ultimately shaping the future of their industries.
Manage client accounts in DACH & BENELUX for the Extended Regulatory Platform (ExRP). o Analyze needs and deploy solutions (GMT Insight, Taxonomy Insight, CSR & GHG Insight, Lease Insight). o Collaborate with internal teams using for tracking and performance. o Deep knowledge of CSRD, EU taxonomy, Pillar 2, IFRS 16 and DACH & BENELUX market dynamics. o Communicate in German (C1), English (fluent), and French for effective client relations
- As Founder, Senior Consultant, and Managing Director, led sales initiatives, spearheaded strategic projects in marketing, CRM, and digital transformation, and personally managed key projects with my teams, enhancing client engagement. - Collaborated with C-level executives, securing €2M in contracts and delivering projects on time. - Key Projects: - Porsche AG (2024 – 2025): Aligned Salesforce campaigns between HQ and EMEA markets. - Boehringer Ingelheim (2022 – 2024): Stream Lead for AI integration (Zaidyn), cutting costs by 25%. - BMW (2021 – 2022): Developed €15M e-commerce strategy for mobile channels, increasing engagement by 30%. - Sanofi (2020 – 2021): Optimized CRM processes (Veeva), improving efficiency by 10%. - Zürcher Kantonalbank (2020): Deployed Adobe Campaign, enhancing outcomes by 12%. - Nespresso (2013 – 2020): Automated campaigns, boosting open/click-through rates by 15%.
• Enhanced customer lifecycle campaigns, improving retention by 10% through multi-channel automation. • Trained marketing team on campaign execution, ensuring seamless adoption.
• Managed Adobe Campaign projects for clients, delivering solutions that improved campaign efficiency by 15%. • Coordinated cross-functional teams to ensure successful project delivery within scope and budget.
Integration of Marketing campaign solution: · drafted functional specifications · designed and created marketing campaigns · customization of the solution according to client's business needs