Franziska Roediger

The Human Side of AI Adoption | Bridging Leadership & Technology | Strategy • Change • OrgDev | Director Data, Analytics & AI

Berlin, Berlin, Germany

About

I’m a senior leader with over a decade of experience building data-driven organizations. I specialize in connecting business goals with AI, analytics, and organizational transformation. My approach combines strategy, communication, and people leadership to deliver sustainable value. I’ve led cross-functional teams across Europe, advised C-level executives, and enabled organizations to truly leverage data & AI. Key areas of expertise • Data & AI Strategy • AI Adoption & Leadership Enablement • Organizational Development & Change • Data Literacy & Communication • Team Leadership & Coaching I believe that true transformation starts with people – and that data culture is the foundation of AI success. Let’s connect if you’re working on AI strategy, data enablement or organizational change.

Experience

  • Director of Data, Analytics and AI at Kleinanzeigen
    Feb 2025 - Present · 1 yr 6 mos

  • Director of Analytics at Adevinta
    Jan 2024 - Feb 2025 · 1 yr 2 mos

  • mobile.de GmbH (5 yrs 8 mos)
    • Co-Head of Business Insights
      Sep 2021 - Feb 2025 · 3 yrs 6 mos

    • Head of Analytics & Customer Insights
      Jul 2019 - Aug 2021 · 2 yrs 2 mos

  • Senior Marketing Analyst at Kleinanzeigen
    Mar 2017 - Jun 2019 · 2 yrs 4 mos

  • Senior Manager Business Analytics at Manor AG
    Dec 2015 - Feb 2017 · 1 yr 3 mos