Fran(cesco) Zanier

Marketing Head πŸ§ β€οΈπŸ’‘πŸ™Œ and Hands

Spain

About

Hello! I am Francesco, thanks for visiting my profile. 🀝 I’m a creative mind passionate about ideas, people, communication, and growth. I enjoy connecting business strategy with creativity, innovation, and human understanding. With 20+ years of international experience, I’ve worked across marketing, communication, business development, sales enablement, digital transformation, and brand growth- helping companies evolve, modernize, and create value. I’m naturally curious and inspired by sociology, psychology, advertising, music, arts, culture, design, technology, AI, innovation, hospitality, healthcare, wellbeing, events, and emerging trends 😍 I’m also passionate about packaging, sustainability, travel, nature, slow food, and meaningful human connections πŸŒ³πŸΏοΈπŸοΈπŸ”οΈπŸœοΈπŸ—»πŸ•οΈ I believe in working with passion, responsibility, resilience, respect, and positive energy. I try to inspire and support others through creativity, trust, empathy, and optimism. Diversity, inclusion, and authenticity matter deeply to me β€οΈπŸ§‘πŸ’›πŸ’šπŸ’™πŸ’œ Let’s keep in touch! All the Best, πŸ‘‹πŸ» fran Creative | Marketing | Communication | Growth | Digital β”‚ AI & Tech | Sociology | Psychology | Strategy | Innovation | DE&I | Art | Natureβ˜€οΈπŸŒˆπŸŒ±πŸŒΏπŸŒ³πŸπŸŒΈ

Experience

  • Head of Marketing Europe at Fuji Seal
    Feb 2025 - Present Β· 1 yr 5 mos

  • Southern Europe Marketing & Communications at BOBST
    Jan 2023 - Feb 2025 Β· 2 yrs 2 mos

    I drove all the marketing & communication activities across southern Europe region (Spain, Portugal, France, Italy, Greece). Interconnecting with a central marcom team, with product lines experts and businesses. Key activities such as lead generation, communications, branding, PR & media, digital, events and industry tradeshows. Represent the company at industry regional events across multiple technologies and processes. BOBST is one of the world’s leading suppliers of substrate processing, printing and converting equipment and services for the label, flexible packaging, folding carton and corrugated industries.

  • EMEA Marketing & Communications at Landa Digital Printing
    Feb 2022 - Jan 2023 Β· 1 yr

    EMEA Marketing & Communications across all Europe for this unique digital startup company, changing the world of printing with nano technology

  • Professional Traveler at Freelance (Self employed)
    Mar 2021 - Dec 2021 Β· 10 mos

    a sabbatical

  • EMEA Marketing & Communications Director at Checkpoint Systems
    Mar 2017 - Feb 2021 Β· 4 yrs

    I was directing a fantastic team of European marketers around EMEA region. Group MarCom strategy in line with business, product management and customer needs: EMEA Marketing P&L, marketing and go-to-market strategy, lead generation and funnel migration, new processes and activities, branding, communication, design, website, social media and digital marketing, customer experience center and much more...