Frank Moreno

Chief Marketing Officer at Entersekt

Bedford, New Hampshire, United States

About

I have worked in the enterprise and infrastructure software space for over 20 years, in a number of senior-level marketing roles. I’m currently the CMO at Entersekt, an Accel-KKR portfolio company focused on digital banking fraud prevention and payment security. Before this I was CMO at HelloTeam, VP of Solutions Marketing at Bottomline, and head of worldwide marketing at Datawatch (acquired by Altair), where I helped lead a successful turnaround and exit/acquisition, increasing our stock price over 250% in 3 years. In my role I led product, solutions, services and industry marketing; content and go-to-market strategy; digital marketing; demand gen; communications; partner marketing; field marketing and customer success. I’ve worked in large and small public companies, billion-dollar global, private companies and smaller, high growth, venture-backed companies. I really enjoy building/transforming marketing into data-driven, revenue focused teams anchored in product marketing competency. My roles have provided me experience and leadership across most core marketing disciplines - branding, revenue marketing, marketing operations, product launch, go-to-market strategy, market-driven product management, messaging/positioning, buyer and user personas, product evangelist, and content expert.

Experience

  • Chief Marketing Officer at Entersekt
    Jul 2022 - Present · 4 yrs

  • Chief Marketing Officer at HelloTeam
    Aug 2021 - Jul 2022 · 1 yr

  • Vice President Solutions Marketing at Bottomline Technologies
    May 2019 - Aug 2021 · 2 yrs 4 mos

  • Datawatch Corporation (3 yrs 2 mos)
    • Vice President Of Worldwide Marketing
      Apr 2017 - May 2019 · 2 yrs 2 mos

      Head of worldwide marketing for Datawatch, including go-to-market strategy, messaging, positioning, product/solutions marketing, channel marketing, customer success, demand generation, sales/channel enablement, communications and field marketing. Datawatch was acquired by Altair in December 2018.

    • Vice President Product Marketing
      Apr 2016 - Apr 2017 · 1 yr 1 mo

  • Vice President Product Marketing at PeopleFluent
    Oct 2014 - Apr 2016 · 1 yr 7 mos