Florian Mihai

About

• Senior IT consultant, with 20+ years of experience in marketing automation and large software applications and systems • Creative consulting approach, looking for efficient solutions to innovate client organizations’ achievements • Focused on both strategic and tactical solutions • Worldwide expertise in: Banking, Insurance, Technology, Telecommunications, Transportation, Retail and Consumer Goods • Specialties: Real-time targeting, marketing automation, lead generation & management, predictive analytics, business intelligence, digital analytics • Top Technical Skills: IBM Interact, IBM Campaign, IBM eMessage, IBM UMO, IBM SPSS, IBM NetInsight, IBM Coremetrics, Silverpop, Tableau, QlikView • Looking forward to connecting with specialists related to the Marketing Automation field

Experience

• Director, Marketing Data Enablement & Automation at S&P Global
  Nov 2025 - Present · 9 mos

• Head of Marketing Automation at The Access Group
  Feb 2022 - Oct 2025 · 3 yrs 9 mos

• HP (4 yrs 1 mo)
  • Head of Marketing Technology Infrastructure
    Nov 2019 - Feb 2022 · 2 yrs 4 mos

  • Design Specialist - Digital Marketing Transformation
    Feb 2018 - Nov 2019 · 1 yr 10 mos

• Manager Projects CRM at Cognizant
  Nov 2016 - Feb 2018 · 1 yr 4 mos

• Senior Marketing Specialist at HP
  Sep 2015 - Nov 2016 · 1 yr 3 mos