Ataşehir, Istanbul, Türkiye
With more than 30 years of experience in corporate communications, sponsorship development, stakeholder engagement, and event marketing, I help organizations build meaningful partnerships, strengthen their reputation, and create sustainable growth opportunities. Throughout my career, I have worked with universities, healthcare institutions, corporations, NGOs, festivals, and large-scale public events, leading communication strategies, sponsorship programs, brand partnerships, and multi-stakeholder projects. Today, I provide independent consulting services in: • Sponsorship Strategy & Revenue Development • Business Development & Strategic Partnerships • Corporate Communications & Reputation Management • Festival, Event & Destination Marketing • Stakeholder & Community Engagement • Executive & Founder Communications My approach goes beyond communication. I focus on creating practical business opportunities, connecting the right stakeholders, and turning relationships into measurable value. Selected experience includes: • Orange Blossom Carnival (Türkiye’s largest destination festival) • Altın Koza International Film Festival • Okan University • Okan Holding • Bayındır Healthcare Group • PERYÖN (People Management Association of Türkiye) I believe that successful communication is not only about visibility—it is about building trust, creating value, and delivering sustainable results. Open to consulting, advisory board roles, strategic partnerships, and project-based collaborations. Key competencies: • Corporate & Institutional Communications • Media Relations & Public Affairs • Stakeholder & NGO Engagement • Crisis & Reputation Management • Internal & External Communications • Sponsorship Strategy & Development • Cultural & Public Engagement Projects • Integrated Communications & Content Strategy • Leadership, Budgeting & Agency Management
Founder & Managing Partner • Founded and lead a full-service event and brand experience agency delivering integrated marketing, sponsorship, and experiential solutions for corporate and public clients. • Oversee strategy, client acquisition, budgeting, partner negotiations, and creative direction. • Act as senior consultant for brands seeking visibility, engagement, and reputation growth through events and sponsorships.
Consultant Director • Lead sponsorship strategy and stakeholder relations for one of Turkey’s largest international festivals. • Manage brand partnerships, contract negotiations, activation concepts, and large-scale event execution. • Serve as key liaison between sponsors, public institutions, creative teams, and operational partners. * Uluslararası Adana Portakal Çiçeği Karnavalı etkinlik yönetim hizmetleri için içerik geliştirme, sponsorluk pazarlama, sponsor ilişkileri, raporlama, etkinlik yönetimi, özel tasarım etkinlik planlama, pazarlama iletişim danışmanlığı
Consultant Partner • Provide strategic consultancy on brand positioning, communication strategy, and market development. • Support leadership teams in aligning communication with organizational growth objectives. *İyi bir geleceğin şifresi, inovasyonda gizlidir. Eğitimin şu anı ve geleceği için, ebeveynleri, kendini tanımaya çalışan gençleri, işi öğretmek ve eğitmek olan eğitimcileri, okul ve üniversiteleri, kurumların insan kaynakları birimlerini ve insanların hayatlarına dokunan danışmanları, kaynağını kadim kültürümüzden almış; bireyi kendi ölçeğinde değerlendirmeyi hedefleyen; akıllı algoritmalara dayanan; farklı dillerde çalışabildiği için evrensel olan, geçerli ve güvenilir bir envanter ile tanıştırmak istiyorum. CharacterIX Kişilik Envanteri, alışılagelmiş işe alım süreci uygulamalarının yanı sıra kurumlara farklı bir hizmet daha sunar: Kurumlar, açtıkları pozisyona başvuran tüm adaylara CharacterIX Kişilik Envanterini uygulama ve pozisyon için değerlendirmek istedikleri kişi sayısına göre rapor satın alabilme ayrıcalığı elde ederler. Ayrıca toplu işe alım süreçlerinde aynı anda çok sayıda adayın envanteri cevaplayabilmesi mümkündür.
I lived in Cairo/Egypt for a while, cause I was an expat family member. Multiple Brands | Feb 2007 – Aug 2010 Clients included Inditex (ZARA), A101, Pınar Kuruyemiş, Milliyet Insankaynaklari.com • Developed and executed marketing communication strategies tailored to diverse sectors including retail, FMCG, and media.
• Led corporate communications, marketing communications, media relations, and reputation management for a major private university. • Managed a 25-person multidisciplinary marketing and communications team, reporting directly to the Rectorate. • Oversaw ATL & BTL campaigns, digital strategy, CRM, call center management, social media, crisis communication, and internal communications. • Played a key leadership role in the launch and market entry of Okan College, including agency selection, brand positioning, and campaign execution. * International and National Media Relations, CRM and Call Center Management, Internal Communications, Marketing, Event Management, Media Planning, Advertisement & Corporate Identity, Leadership Communication, Social Media Management * Develop a culture that motivates the team, stimulates creativity, and develops staff potential. Lead the marketing communications team in developing, editing, and producing content for a variety of communications channels including print ads, development publications, the university website www.okan.edu.tr , digital media, the university digital magazine www.okanmag.com , and news releases. * Manage and employ best practices and innovation in digital media content including e-newsletters, social media, the university website, and multimedia content for constituent presentations. * Collaborate closely and effectively with university leaders, including the Dean, Associate Deans, International Office, Program Directors, and Department Chairs to understand, assess, and prioritize marketing communications efforts and resources. Advise the Dean and other leaders about responses to media and constituent inquires as needed. Manage the development of presentations for all events.