François de Brugada

CEO | Banijay Live

Paris, Île-de-France, France

About

CEO Banijay LIVE BANIJAY LIVE, is a new division of the publicly traded company Banijay Group. Leveraging our leadership position in the entertainment industry, we see a strong potential in the production of “real-life”, high-end events & experiential entertainment. In the recent months, we have made strategic investments in two prominent industry players, Balich Wonder Studio and The Independents. BALICH WONDER STUDIO is an entertainment group that creates, designs and produces live experiences. It is celebrated for its visionary projects worldwide, including large-scale ceremonies, immersive shows, destination entertainment, and brand experiences. Noteworthy, their portfolio boasts the design and production of ceremonies for the Olympics and FIFA World Cup, numerous ALULA Season events, Dakar Rally 2024, and the innovative live music experience, Disney Castle, in Riyadh. THE INDEPENDENTS has built a leading global group providing a full range of marketing and communication services to luxury brands and especially in enabling brands to make the most out of their brand awareness through experience and influence. Since its inception in 2017, The Independents acquired and integrated best in class agencies such as Atelier ATHEM, Atelier LUM, BUREAU BÉATRICE, BUREAU BETAK, BUREAU FUTURE, CTZAR, INCA Productions, K2, KARLA OTTO, Kennedy, KITTEN PRODUCTION, Kitty Events, Lefty, LUCIEN PAGÈS COMMUNICATION, PRODJECT, LLC, Sunshine, THE QODE and 2x4. The Independents has diversified and strengthened its geographical footprint, with 13 offices around the globe.

Experience

  • CEO Banijay Live at Banijay Group
    Sep 2023 - Present · 2 yrs 11 mos

  • Banijay Group (15 yrs 10 mos)
    • CEO France
      Jan 2015 - Sep 2023 · 8 yrs 9 mos

    • COO - Directeur Général
      Dec 2007 - Dec 2014 · 7 yrs 1 mo

  • M6 METROPOLE TELEVISION (6 yrs 1 mo)
    • Directeur de la marque
      2005 - 2007 · 2 yrs

    • Directeur Unité de programme
      2003 - 2007 · 4 yrs

    • Chef de projets
      2002 - 2003 · 1 yr

  • Danone (10 yrs 1 mo)
    • Directeur Marketing international (Dairy / Kids)
      1998 - 2000 · 2 yrs

    • Assistant Chef de produit, Chef de Produit, Chef de groupe
      1990 - 1998 · 8 yrs