Etienne Boots

From Strategy to Execution | Building Tech that Creates Long-Term Value | Current Research: Cognitive Debt from Using AI Writing Assistants | Founder AvenNex

The Randstad, Netherlands

About

I am building a technology-driven company focused on creating long-term value through smart operations and innovation. With a background in Industrial Engineering & Management, I focus on translating strategy into execution by combining technology, operations, and financial insight. My work revolves around digital transformation, process optimization, and developing scalable solutions that improve performance and decision-making. As founder of AvenNex, I develop and implement tech-driven solutions in smart assets, bridging the gap between technology and operations. My ambition is to build AvenNex into a technology company that creates structural impact through innovation, execution, and data-driven operations. Alongside entrepreneurship, I am actively engaged with broader societal themes including sustainability, equal opportunity, education, and the future role of technology and politics in business and society. I enjoy connecting with professionals, entrepreneurs, and organizations working on innovation, smart operations, and sustainable growth. Feel free to reach out if you’d like to exchange ideas, collaborate, or discuss opportunities.

Experience

  • Founder and CEO at AvenNex
    Feb 2025 - Present · 1 yr 6 mos

  • Member of the council & ALR committee at Rabobank
    Feb 2024 - Present · 2 yrs 6 mos

    As a member of the council, the connector between society and the bank. Represents the members and monitors the bank's policy.

  • Council Member at VVD Stede Broec
    Jun 2026 - Present · 2 mos

    Elected member of the municipal council, representing residents on behalf of the VVD with a portfolio covering regional, governance and financial affairs.

  • Hogeschool Inholland (Харлем)
    • Researcher
      Sep 2025 - Present · 11 mos

      Researcher on Cognitive Debt: investigating the effects of passive AI usage on the human brain and learning capacity.

    • Member of the Study Success Steering Group
      Sep 2024 - Present · 1 yr 11 mos

      Advising the Executive Board, domain directors, and research groups on study success, with a focus on the student perspective and impactful improvements in education.

  • Compris - Asset Management (Lijnden)
    • Management consultant
      Feb 2023 - Mar 2026 · 3 yrs 2 mos

      Management consultant focused on innovation and strategic partnerships in the field of asset management. Responsible for developing new propositions, building collaborations, and conducting applied research into emerging trends and technologies within the industry.

    • Internship Asset Management
      Sep 2022 - Feb 2023 · 6 mos

      Conducted research on project progress tracking within Compris, identifying significant issues that impact internal management and client communication. Recommended redesigning the current information system, incorporating standardized methodologies, data input controls, and a supportive organizational culture. Key arguments include mitigating risks like budget overruns and customer dissatisfaction, achieving a positive ROI, and proven feasibility through a successful pilot.