Saratoga Springs, Utah, United States
A highly strategic and results-driven Revenue Operations leader with over a decade of experience empowering high-growth SaaS organizations to achieve predictable, scalable revenue. I specialize in architecting and optimizing Go-to-Market (GTM) operations, enablement, and development, translating complex data into actionable insights for C-level executives and boards. My expertise lies in: • Strategic Planning & Forecasting: Skilled in developing comprehensive market penetration strategies (resulting in multi-million dollar sales), conducting win-loss analyses, and delivering precise financial modeling and forecasting. • Driving GTM Transformation: Proven ability to design and implement systems and strategies that streamline workflows, enhance sales effectiveness, and significantly reduce churn (e.g., generating over $40M in incremental revenue by transforming customer implementation processes). • Building & Leading High-Performing Teams: A natural mentor and leader, fostering cultures of continuous improvement and collaboration within RevOps and cross-functional teams. • Optimizing Tech Stack & Data Integrity: Deep proficiency in integrating and optimizing critical GTM technologies including Salesforce, HubSpot, Gong, Salesloft, CPQ tools, and ChurnZero, ensuring data integrity (>90% forecast accuracy achieved through data quality best practices) and maximizing tool ROI. I thrive in fast-paced environments, collaborating seamlessly across Sales, Marketing, Customer Success, and Finance to align on shared KPIs and drive sustainable growth. My passion is turning operational complexity into strategic advantage, ensuring every part of the revenue engine is optimized for peak performance. Let's connect to discuss how my experience can drive your organization's next phase of growth.
Mentoring pre-seed startup founders on capital raising, go-to-market, validating product-market fit, and other early stage matters.
M&A, partnerships, general sales and marketing, and maximizing existing business. - M&A: Sourced, structured, and integrated over $140,000,000 of M&A transactions & investments. - Pipeline Improvement: Increased sales pipeline by $85,000,000 a year by identifying opportunities and driving change initiatives to ensure a seamless prospect experience. - GTM Strategy: Spearheaded a market penetration initiative for a Series A company, resulting in the generation of over $14,000,000 in qualified sales pipeline in 2 months and over $6,000,000 in gross sales within 12 months of starting the program. - Partnerships: Drove over $4,000,000 in annual sales for clients by identifying and developing 7 partnerships on their behalf. - Strategy Development: Designed a repeatable process to help clients identify and prioritize growth opportunities by understanding their industry landscape, dynamics, and trends. - Content Marketing Strategy: Increased a client’s web conversions by designing and implementing a cohesive content strategy. - Sales Process Design: Implemented over 30 automations and validations across multiple objects and 7 systems including Salesforce to drive sales process adherence across MEDDPICC, pipeline attribution, customer segmentation, marketing campaigns, and more. - Customer Onboarding Improvements: Drove a 52% reduction in churn during onboarding by improving processes and accountability during the onboarding cycle.