Greater Minneapolis-St. Paul Area
I'm an Emmy award-winning, bilingual UX writer with expertise in designing experiences for global platforms. I have a wide variety of content design skills, ranging from landing pages, microcopy for mobile apps, and internal workflows.
Trained leadership and supported the implementation of AI writing workflows through Copilot agents and blogging prompt libraries. Led a full UI/UX and content redesign for UnitedHealth Group's careers website. Created Figma prototypes and launched full websites in America, Europe and Asia.
Authored accessible, SEO-focused content for 30+ web page redesigns at UnitedHealth Group and Optum. Consulted on UX and web accessibility using Figma prototypes with developers. Wrote engaging copy for digital hiring journeys, internal workflows, and email campaigns in English and Spanish. experience. Provided SEM and SEO consulting for a campaign projected to achieve 10x more impressions due to my findings. Participated in weekly accessibility workshops to create WCAG 2.0/2.1 AA-compliant designs and content.
Won two Emmy awards for digital writing. Wrote microcopy for mobile app notifications. Won Edward R. Murrow award for digital coverage. Wrote breaking news, promo pieces and social media copy. Managed social accounts with audience of 500k +. Produced, wrote and edited video content for original digital series. Helped double YouTube subscribers in one year with new SEO practices. Interpreted/translated Spanish to English for digital and TV.
Write and edit digital copy in AP Style. Aid reporters with promoting their content digitally. Manage social accounts with audience of 100k +.