Erinique Lynch

Global Event Marketing @Ondo | Prev OKX, Zapier, Barclays | Events Marketing | Brand Marketing | Brand Partnerships | Experiential Events | Crypto, Web3, Tech & Entertainment

Los Angeles, California, United States

About

Seasoned Event Marketer with 13+ years driving business goals through innovative consumer experiences across diverse industries. Adept at strategizing, managing and executing memorable multi-platform events from conception to production. Core strengths in cross-platform event marketing strategy, immersive consumer experience design, brand voice cultivation, budget optimization and culture enhancement. Passionate about crafting vibrant event narratives that engage consumers, influence brand perception and deliver robust ROI. Ready to elevate your next marketing endeavor with a proven, multifaceted perspective. Skilled in: Agenda Creation | Brand Events | Brand Marketing | Budget Development and Planning | Crypto | Crypto Events | Conference Coordination| Contract Negotiation | Customer Experiences | Diversity, Equity and Inclusion | Diversity and Inclusion Events | Entertainment and Talent Management | Event Decor | Event Logistics | Event Management | Experiential Marketing | Guest Registration | Hospitality | Hotel Management | Internal Communications | Internal Events | Meeting Planning | Negotiator | Onsite Event Management | Programming | Production Management | Project Management | Recruiting Events | Retreats | Social Media Marketing | Sponsorship Liaison | Third Party Vendor Management | Transportation and Accommodations | Team Coordination | Tech Events | Trade Show Planning | Travel Management | Venue Research | Vendor Management

Experience

  • Global Head of Event Marketing at Ondo Finance
    Apr 2025 - Present · 1 yr 4 mos

    Ondo is a blockchain technology company. Its mission is to accelerate the transition to an open economy by building the platforms, assets, and infrastructure that bring financial markets onchain. For more information, visit https://ondo.finance.

  • Global Marketing Lead - Events, Brand, and Partnerships at OKX
    Jan 2022 - Dec 2024 · 3 yrs

    OKX is the second biggest global crypto exchange by trading volume and a leading Web3 ecosystem. Trusted by more than 50 million global users, OKX is the fastest and most reliable crypto trading app for investors and professional traders everywhere. As a top partner of English Premier League champions Manchester City FC, McLaren Formula 1, golfer Ian Poulter, Olympian Scotty James, and F1 driver Daniel Ricciardo, OKX aims to supercharge the fan experience with new financial and engagement opportunities. OKX is also the top partner of the Tribeca Film Festival as part of an initiative effort to bring more creators into Web3. Beyond OKX’s crypto exchange, the OKX Wallet is the platform's latest offering for people looking to explore the world of NFTs and the metaverse while trading GameFi and DeFi tokens.

  • Zapier ()
    • Global Brand Marketing Lead
      May 2021 - Feb 2022 · 10 mos

    • Senior Manager, Global Campaigns & Events
      Jun 2020 - May 2021 · 1 yr

    • Event Team Lead
      Mar 2019 - May 2020 · 1 yr 3 mos

      We’re on a mission to make automation work for everyone. As the leader in easy automation, Zapier empowers businesses to automate workflows and move data across 7,000+ apps. We work with what you work with, across your apps and tech stack, so you can make magic happen. We're a 100% distributed team helping people across the world automate the boring and tedious parts of their job. We do that by helping everyone connect the web applications they already use and love. We believe that there are jobs a computer is best at doing and that there are jobs a human is best at doing. We want to empower businesses to create processes and systems that let computers do what they are best at doing and let humans do what they are best at doing. We believe that with the right tools, you can have big impact with less hassle. We believe in small teams. Small teams are fast and nimble. Small teams mean less bureaucracy and less management and more getting things done. We believe in a safe, welcoming, and inclusive environment.

  • Event Manager at Barclays
    May 2017 - Apr 2019 · 2 yrs

    Barclays Events and Conferences - Our events and conferences provide a forum for corporate executives and institutional investors to explore and exchange ideas. Industry experts and thought leaders convene meaningful discussion on the latest market and sector trends driving business and investment opportunities.

  • Senior Event Coordinator at The Visionary Group
    Jun 2015 - May 2017 · 2 yrs

    We’re The Visionary Group. We love to build cool stuff. Creative design, experiential marketing and event production are what we do. It’s who we are. We’re here to help our clients define their vision and make it happen. The Visionary Group was founded on a singular vision – to help bring brands to life by connecting consumers with the brand on an emotional, intellectual, and physical level. The Visionary Group strategically employs the right mix of design concepts, interactive media, physical activations, and creative showcasing to leave a lasting impression that will add value to a product and exponentially influence consumers. At TVG, we speak your language. We know what’s happening in the marketplace, we understand what you need and we know how to deliver it. We also know you need an agency on your level. Don’t Worry. We got you.