Erik E.

Growth at Warp

San Francisco Bay Area

About

I am a high-growth marketing leader with a track record of scaling B2C and B2B companies. I’ve led marketing teams responsible for products used by millions of users generating over half a billion in revenue in fintech, SaaS, and payments. Track record of uncovering unique insights, storytelling, building growth engines, launching category defining products, coaching and developing high impact teams, leading international expansion, and relaunching brands. My team's work has been recognized by Ad Age as an App of the Year and featured in The New York Times, The Wall Street Journal, Fast Company, The New Yorker, AdWeek, WWD, CNN, FOX, NPR, CNBC, and Forbes. Outside the office I enjoy spending time with my wife and four kids, traveling, architecture and college football.

Experience

  • Head of Growth at Warp
    Oct 2024 - Present · 1 yr 10 mos

  • VP of Product & Growth Marketing at Patreon
    Aug 2022 - Oct 2024 · 2 yrs 3 mos

    Patreon is building the home for creator fandoms. I led product marketing, growth marketing and market research.

  • VP of Product & Brand Marketing at BlockFi
    2021 - 2022 · 1 yr

    Led product marketing, brand marketing, and content marketing.

  • Global Director of Product Marketing at Square
    2016 - 2021 · 5 yrs

    GM 2019-2021: Shared GM responsibilities with head of engineering for 120 person Payments and Business Banking product portfolios. Global Director of Product Marketing 2017-2021: led PMM for $600 million Payments and Business Banking product portfolios. Responsible for product strategy, positioning, revenue growth, performance marketing, lifecycle marketing, brand marketing, pricing, and GTM for global team across US, UK, Canada, Japan and Australia. PMM Lead 2016-2017: Defined and led the user engagement and retention strategy. Led growth team to launch experiments across the $400 million payments business.

  • Co-Founder & CEO at Storefront
    2012 - 2016 · 4 yrs

    Built a marketplace for renting short-term retail space. Hired and developed key executives across engineering, product, marketing, partnerships, and analytics. Defined and led the growth team which resulted in 4K listings (10M sq ft of retail), 35K brands, and $120M+ in annual GMV. Partnered with a Brooklyn based creative agency to refresh brand and product assets. $10M in venture funding and acquired by Oui Open.