Accra, Greater Accra Region, Ghana
I am a data-driven professional with over 6 years of experience at the intersection of data analytics, digital marketing, and IT systems—helping organizations turn data into actionable insights and measurable business outcomes. My expertise lies in analyzing complex datasets, building interactive dashboards, and designing digital data collection systems that support smarter decision-making. I work with tools like Power BI, Excel, SQL, and Python to uncover trends, track performance, and communicate insights clearly to both technical and non-technical stakeholders. Beyond analytics, I bring strong digital marketing and IT capabilities, enabling me to understand customer behavior, optimize campaigns, and support business growth through data-backed strategies. I have successfully worked on projects involving KoboToolbox, ODK, SEO, and Google Ads, bridging the gap between data, technology, and business needs. I am known for being: A strong problem solver who uses data to drive solutions A clear communicator and data storyteller Highly adaptable and coachable, with a continuous learning mindset Effective in cross-functional collaboration and stakeholder engagement I am passionate about using data not just to report what happened—but to influence what should happen next. Currently open to opportunities in: Data Analytics Business Intelligence Digital Marketing & Growth Business Development (data-driven roles) Let’s connect if you’re interested in data-driven decision-making, business growth, or digital transformation.
Develops and implements affordable Digital Marketing strategies to drive sales. · Provides IT advice and recommendations to the Administrator · Develops, implements, and manages every technology within the organization. · The tutor for these weekend programs: Diploma in Information Technology (WAEC ABCE Certification) Diploma in Information System (WAEC ABCE Certification) GRE and SAT Mathematics
Develops and implements affordable Digital Marketing strategies, Google Display and Search Ads to drive sales. Optimized and Improved the Search Ranking of the company’s website by 60%. Develops, implements, and manages every technology within the organization. Tutor for these weekend programs: i. Diploma in Information Technology (WAEC ABCE Certification) ii. Diploma in Information System (WAEC ABCE Certification) iii. GRE and SAT Mathematics.
Developed an online questionnaire for the assessment of existing Monitoring, Evaluation and Learning (MEL) Frameworks & Systems, and User Needs for the development of a Web-Based MEL System for the African Continental Free Trade Area (AfCFTA) implementation in Ghana. Assisted in the stakeholder engagement and the solicitation of User Requirement for selected AfCFTA implementing agencies. Presented the data obtained from the questionnaire in nice readable format to the head of the MEL Team.
I served as a resource person for designing, developing, and deploying a Data Collection and Management System for the Ghana Landscape Restoration and Small-Scale Mining Project– (a World Bank Project under the auspices of the Ministry of Land and Natural Resources). The main objective of the project was to design and develop a system that will help collect data from the various district and national offices under nine different implementation agencies after which the collected data will be aggregated, analyzed, and visualized in the form of dynamic tables and dashboards. After the successful completion of the project, data can now be collected and uploaded to a unified location using android devices. The back end of the system provides summaries of the data in accordance with specified Key Performance Indicators (KPIs) from the result framework of the project. These summaries and dashboards automatically update after they have been refreshed. Role Developed a data collection system using Kobo Toolbox and ODK Collect. ●Tested Data Collection platform in both Excel and ODK Collect form. ●Installed and ran a pilot version on Data Collection devices. ●Created dashboards that provide live updates for data collected. ●Trained all the officers in charge of the project on how to use the Data Collection System.
Designed and deployed digital data collection systems with relevant data validation rules using Kobo Toolbox and ODK. Developed interactive dashboards in Power BI and Excel for real-time reporting and decision support. Trained 50+ officers on the use of the system. Conducted regular data quality audits and system improvements.