Istanbul, Türkiye
Driving the growth and ambitious targets for the Stellantis Brands (PEUGEOT, CITROEN, OPEL, DS, FIAT, ALFA ROMEO, JEEP, RAM, LEAP MOTOR) by strategically planning the launch of new products within the brand, product, marketing management and pricing for three importers in Israel & Palestine. This includes managing annual and quarterly sales and marketing strategies with the importers, ensuring alignment between both the brand and importer sides, and consistently pursuing growth objectives to enhance market presence and achieve long-term success
LCV & MCV & HCV & IVECO BUS Product Manager Developed new local marketing strategies in line with global targets. Leading long term product planning for Light, Medium and Heavy Commercial Vehicles. Spearheaded IVECOBUS project. Proven success for implementation of new systems like EV, autonomous, platooning and alternative fuel technologies Developed long-term marketing & product models by identifying new product opportunities and threats. Improved pricing strategies in view of marketing trends, competition, regional and engineering requirements. Forecasting volume and market shares. Member of Automotive Distributors Association Technical Committee.
Implementing global product marketing strategies for the product line up in order to achieve short term sales performance and long term strategic goals. Marketing lead in the creation of new business strategies about EV, autonomous, platooning and alternative fuel technologies. Identify new product opportunities based on marketing insights, customer trends, regional feedbacks or competitors’ product ranges. Medium and long-term marketing & product strategy development and new products planning based on the market trends, customer demands, upcoming market regulations and new technologies about commercial vehicles. Conducting comparative market research studies against regional and global competition. Analysing target customer need and product opportunities. Developing pricing strategies in view of marketing trends, competition, regional and engineering requirements. Monthly updates on the pricing strategies & marketing campaigns about heavy truck segment Forecasting volume and market shares in cooperation with sales and planning team. Conducting proper market and customer site visits to gain consumer insights, competitive information and real-world data. Participating in long term product decisions by working closely with global strategy and product planning teams and its regional responsibility. Working in co-operation with engineering, finance and production teams in order to make all technical feasibility studies and define the schedule of new programs. Development and execution of the overall marketing strategy for more than 50 countries including Europe, MEA, Russia and CIS countries. Executing the roadmap and release strategy from minimum viable products (MVPs) to subsequent products.
Ford Motor Company R202 Chassis and Powertrain Attributes Trainer
International markets second hand & Government trucks sales, Export Used Trucks Sales Manager Dealer Managment Truckmarket financials, sales performance, profitability, incentive reports to upper management, Price setting, Second hand stock management, Tender making on second hand trucks in local market, Perform business development and digital marketing, Professional expertise and repairment project lead,