Greater Milwaukee
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- Responsible for developing, implementing, and executing sales initiatives and marketing activities for all Interstate Music brands. - Manage direct relationships with Amazon, serving as a brand representative; process sales orders, organize and submit orders via Amazon Vendor Central and internal systems, and analyze performance data to support business strategies. - Develop and implement inventory management strategies to optimize stock levels, improve efficiency, and minimize excess inventory costs. - Supervise the supply chain team, implementing best practices and training programs to optimize processes and ensure operational efficiency; assisted in facilitating the company's transition to a new warehouse by introducing and integrating new reporting tools and logistics practices tailored to business needs. - Partner with the Content Management team to coordinate, develop, and upload content across multiple e-commerce platforms, enhancing product presentation and consumer engagement. - Collaborate with the Digital Marketing team to align brand marketing efforts, analyze campaign performance data, and manage invoice reconciliation for marketing initiatives. - Negotiate strategic contracts with key suppliers to secure competitive terms and ensure a consistent, reliable supply of materials. - Manage a dynamic team of 1-5 employees, adapting to evolving team structures and company needs driven by organizational and role changes. - Deliver exceptional customer service by anticipating needs, providing timely solutions, and fostering strong relationships with both internal stakeholders and external partners.
- Spearheaded the development, implementation, and execution of strategic sales initiatives and marketing activities for assigned brands, driving brand growth and visibility. - Oversaw purchase order generation and management, aligning inventory levels with sales trends and demand; issued purchase orders to vendors, coordinated stock availability, and optimized orders for special promotions and shipping requirements. - Managed end-to-end supply chain operations for a multinational company, ensuring timely delivery of products. - Optimized inventory management processes, resulting in a significant reduction in lead times and costs. - Led cross-functional teams in implementing continuous improvement initiatives to enhance supply chain efficiency. - Negotiated contracts with key suppliers to secure favorable terms and ensure consistent supply of materials. - Collaborated closely with warehouse staff, working in a hybrid role to oversee and support supply chain operations at the warehouse level two days per week.
- Managed 17 Direct-to-Consumer (DTC) and Direct-to-Fulfillment-Center (DTFC) e-commerce sites, including international retailers such as Amazon, Walmart, and Best Buy. - Led the highest revenue-generating department in the company, driving over $14M in revenue in 2019. -Managed vendor relationships and negotiated contracts to secure better pricing and terms. - Implemented inventory management strategies to optimize stock levels and reduce excess inventory costs. - Developed and executed procurement strategies to ensure timely delivery and availability of goods. - Analyzed market trends and supplier performance to make informed purchasing decisions. - Maintained accurate records and documentation of procurement activities for reporting and auditing purposes. - Created and analyzed weekly sales reports to identify key performance drivers, opportunities, and risks, implementing proactive strategies to maximize sales. - Developed and executed promotional pricing strategies to boost sales while monitoring MAP compliance and analyzing results to inform future promotional planning. - Supervised and mentored a team consisting of an E-Commerce Sales Analyst and a Merchandise Assistant, fostering team growth and productivity. - Managed Amazon Direct business operations for the U.S. and Canada, leveraging data-driven strategies to enhance performance, which includes below: - Conducted cost and Buy Box analyses using web scraping tools, increasing purchase order volume from Amazon. - Processed and submitted orders via Amazon Vendor Central, strategically handling bulk buy orders to optimize cost, margin, and vendor discounts. - Performed order predictions and unit forecasts, providing purchasing recommendations to the buying team and manufacturing forecasts to vendors. - Collaborated with the Distribution Center to ensure POs adhered to Amazon's routing and shipping guidelines.
- Analyzed merchandise costs and profit margins for all e-commerce platforms to optimize pricing strategies and profitability. - Monitored tariff changes and implemented cost adjustments for impacted SKUs, negotiating cost updates and terms with merchants. - Identified sales trends and recommended new product opportunities to the buying team, focusing on consumer preferences for each DTC/DTFC platform. - Developed customized product assortments tailored to specific e-commerce sites, delivering insightful presentations to merchants and negotiating new SKU development. - Revitalized a declining business relationship with Best Buy, driving a 30% year-over-year sales increase and achieving record-high performance. - Led the successful onboarding of retailer EarthHero as a new DTC/DTFC merchant, managing the partnership from initial discussions through first order fulfillment.
- Developed SKUs for 17 DTC/DTFC merchants, customizing each based on unique SKU templates and vendor portal requirements. - Managed daily inventory exports from the internal system, organizing data into detailed reports and uploading to respective DTC/DTFC platforms. - Enhanced SKU listing content by optimizing SEO and adding high-quality images, coordinating and scheduling photo shoots for both product and lifestyle visuals. - Created and optimized A+ content on Amazon to improve product visibility and customer engagement. - Developed and maintained Live Status reports to track SKU visibility across retailer websites, analyzed discrepancies, and worked directly with retailers to resolve issues and ensure products went live.
- Developed promotional offers for sales events, including designing print and digital layouts, coordinating vendor sample photography, and determining optimal sale prices; proofed and revised advertisements through multiple stages to ensure accuracy and alignment with goals. - Designed targeted marketing emails for brands based on market demographics, product assortment, and seasonality, ensuring content was proofed and optimized for daily accuracy. - Collaborated with the Marketing, Creative, and Photo Studio teams to align on advertised cuts, ensuring the final materials met expectations and brand standards. - Worked closely with the buyer to determine Coop & Vendor Allowance amounts, applied Coop to specific ads, completed required forms, and submitted them to the business office for processing. - Conducted projections for advertised products, analyzing sales data pre- and post-event to evaluate performance and refine future strategies. - Recommended and implemented pricing strategies to drive sales, completed pricing reports, and identified aged or seasonal products for markdowns; managed monthly markdowns, clearance, and unit estimate forms. - Analyzed daily sales and weekly performance reports to identify key drivers, opportunities, and risks, implementing strategies to optimize results. - Prioritized customer needs by anticipating and addressing requests, fostering productive relationships with both internal and external stakeholders. - Created and developed the brand identity for the company's new maternity line, Flutter & Kick, contributing to its marketing and advertising campaigns. - Mentored and provided one-on-one training for summer interns and executive trainees, fostering their growth and skill development. - Selected for the competitive Assistant Planner training program, gaining valuable experience in planning and merchandising.
- Managed and tracked SKUs and purchase orders, ensuring accurate and timely processing. - Compiled and maintained weekly selling reports, analyzing sales performance and providing insights to drive business decisions. - Processed price changes for all merchandise, coordinating with the Price Change Office and Advertising team to ensure accurate pricing and promotional schedules were adhered to for in-store and online displays. - Coordinated the request, management, and monitoring of samples for advertising and e-commerce use, collaborating with the Centralized Merchandise Room and E-Commerce Merchandise Specialists to ensure timely product launches. - Developed and nurtured strong relationships with internal teams and external business partners to ensure smooth operations and alignment on objectives. - Provided support to the Buyer, Planner, and Assistant Buyer with various tasks and responsibilities, ensuring effective team collaboration and efficiency.
-Maintained a high-level of customer satisfaction and positive team relationships within a retail setting. -Drove sales through building attractive and inviting wardrobes and accessorizing mannequins. -Set goals and created plans to achieve goals and corporate standards. -Arranged store displays and merchandise for a visually appealing setting; located merchandise in backroom. -Placed special orders for customers within Associate Ordering System, based on product color/size, requested merchandise to be shipped directly to store; Organized product and contacted customer upon arrival. -Handled deposits, as well as managed and coached employees on various sales goals and tactics. -Managed communication via phone and email from both corporate and district manager. -Received inventory shipments daily, checked-in inventory, opened boxes, tagged garments and placed on sales floor. -Assisted Store Manager with any additional tasks as needed.
-Upheld a professional appearance, while ensuring customer satisfaction and addressing issues. -Managed and trained employees on restaurant information, menu and service. -Called vendors to place orders for various restaurants necessities including food/beverage and product. -Developed and maintained a company website, social media presence, and email account. -Generated new ideas for marketing campaigns and print media, increasing restaurant awareness and building return customers.