Emma FOURNIOL

Experienced Merchandiser & Product Manager in luxury fashion & jewelry

Brussels Metropolitan Area

About

Experienced Merchandiser and Product Manager with a strong background in luxury goods, fashion, and jewelry across both retail and e-commerce environments. I am client-focused and growth-driven, with a deep passion for the luxury industry. After taking time to dedicate myself to volunteering in support of children in need, I gained invaluable personal and professional insights. This experience strengthened my adaptability, empathy, and ability to work in diverse environments. Now, I am eager to bring together my professional expertise and these new perspectives to create meaningful impact, leveraging my experience and strengths to contribute to future opportunities.

Experience

  • Voluntary work at Career Break
    Sep 2025 - Mar 2026 · 7 mos

    I recently took a professional break to engage in a volunteer mission in Senegal, focused on supporting children in underserved communities. During this experience, I contributed to daily activities, helped create a supportive learning environment, and worked closely with local teams to bring meaningful assistance where it was most needed. Beyond the impact on the ground, this journey taught me invaluable lessons. It strengthened my adaptability, deepened my cultural awareness, and reinforced the importance of empathy, collaboration, and resilience. Working in a completely different environment pushed me to step out my comfort zone and approach challenges with creativity and humility. This experience has had a lasting impact on me, both personally and professionally, and I’m motivated to carry these values forward in everything I do.

  • Louis Vuitton (2 yrs 10 mos)
    • E-Merchandiser - Les Extraordinaires
      Feb 2024 - Jun 2025 · 1 yr 5 mos

      Product Offer - Defined the regional product offer for high-end categories across 15+ markets - Collaborated with Demand & Supply Planning to optimize reorders, delivery allocation, and stock coverage for key launches and carryover pieces. - Provided strategic recommendations based on competitive landscape and client profiles, ensuring a relevant, balanced offer between novelties and bestsellers. Sales Performance & KPI Follow-Up - Monitored performance through detailed sales & stock analysis, identifying bestsellers, slow movers, and sales opportunities. Store Training, Support & Product Animation - Led regional trainings and seasonal briefings for Client Advisors, focusing on category knowledge, storytelling, and commercial priorities. - Built tailored support tools to assist store teams during buying cycles and product pushes. - Present during strategic events and key launches to provide on-site support and ensure alignment with the product strategy.

    • Clienteling Ambassador
      Apr 2023 - Mar 2024 · 1 yr

      - Ensure positive Clienteling spirit, l‹eeping the team motivated to exceed objectives: support team in Clienteling Development, sharing best practices, action planning, initiatives, etc. - Guarantee regular animations to keep Clienteling knowledge up to level and show proactive participation if needed during the trainings. - Manage the selection of clients to boost personalised an exceptional local in-store an external client experiences, encompassing one-to-one client appointments in cooperation with the store Clienteling teams. - Search for development areas for top client knowledge, segmentation, profiling and targeting to recruit,new high potential clients. - Take part in monthly Clienteling meetings organised by Clienteling Coordinators and local Digital & Clienteling teams. - Plan Clienteling actions with an eye on productivity in line with business and Clienteling priorities. - Agility to maximize the local Clienteling initiatives and filter the communication to the team. - Coaching team members in Clienteling Tools and priorities, such as usage of WTOOL, Client Development, iPhone usage, Virtual Appointments and High-End Events. - Organize client gifting and commercial gestures on behalf of the team.

    • Client Advisor @CSC
      Sep 2022 - Apr 2023 · 8 mos

      - Welcome every Client and provide the best Client experience over the phone & through written medias - Advise Clients across the Brand and all product categories - Engage with Clients to develop long-term relationships, leveraging different clienteling tools, in order to foster Brand loyalty - Perform as a team-player, participate in all activities contributing to the overall objectives of the Client Service - Learn and master Brand and product knowledge - Follow the company's policies and procedures

  • Assistant Product Manger, Media & PR at Parfums Christian Dior
    Jul 2021 - Jan 2022 · 7 mos

    • Adjust the international strategy to the local environment: -Analysis of the competitive environment (competitors, customers) -Analyze sell-in and sell-out -Identify the SWOT -Develop a local action plan • Monitoring of operational marketing: -Benchmarking and forecasts (financial and logistics) -Development and execution of a 360 plan -Budget forecasts and monitoring -Coordination of internal and external stakeholders (customers, headquarters, suppliers) -Planning of operational activities -Development and production of tools • Report: -Monthly analysis of the market -Updates of launches -Internal newsletter • Representation: -Events (Client, PR, Training) • Operational follow-up of media campaigns: -Ensure the operational follow-up of the media plan (management and monitoring of production & budget of media equipment orders) -Co orders to go and return to the Media Manager and the various external service providers (Headquarter, media agencies, freelances, printers, and c.) . - Reporting of media campaigns & competitive monitoring of media activities

  • Assistant Project Manager EAME ) - Operational Marketing at International Flavors & Fragrances
    May 2020 - Sep 2020 · 5 mos

    Supporting the Category Managers regionaly and key stakeholders in driving business development and strategy implementation: -Coordinate Home Care & Personal care projects regionaly liaison/ working closely with internal teams (marketing, R& D, regulatory, sales, perfumers, finance). -Regional Sales Support – Project Specific, updates/ timelines/process flow/submissions for briefs. -Sales Analysis / Identify, select and synthesize relevant information market -Responsible for customer samples management and internal requests -Price Coordination EAME /Responsible of price accuracy ( customer and internal systems) -Supply chain contact and coordination with customer service and client requests -Regional coordination of Global initiatives for the account ( SAP and Internal system). -Commercial support for all innovation projects ( mal odor coverage, encaps) -Cultivated strong relationships with internal/External key decision makers (R&D, category fragrance leader, marketing) -Create mutual opportunities and build a successful tools support project pipeline, ensuring the most efficient usage of IFF’s global resources

  • Ambassador at LES PARFUMERIES FRAGONARD
    Sep 2019 - Feb 2020 · 6 mos

    Student Job Factory tour (French, English) Presentation of perfumes / Olfactory games Demonstration Sales, Customer advice