Emily (LaFalce) Teter

Embedded Account Executive @ Workato

Charleston, South Carolina, United States

About

Hello, I'm Emily Teter. I'm passionate about transforming challenges into opportunities in the fast-paced SaaS/tech industry. At Tray.io and other companies, I've led teams to achieve significant revenue milestones through strategic sales initiatives and strong customer relationships. I excel in adapting to new roles and expanding my skill set, consistently contributing to team success and organizational growth. My approach centers on understanding and meeting client needs, fostering long-term partnerships, and enhancing team dynamics. I’m known for my adaptability and commitment to results. As I continue to advance in my career, I am eager to apply my expertise in new and challenging environments. Outside of work I am building a small EMpire through social media, seeing success telling my story of the ups and downs of the tech industry, dishing on Bravo gossip, training for marathons and sharing my life living in Charleston, SC. Let’s connect and discuss how we can drive success together!

Experience

  • Embedded Account Executive at Workato
    Jul 2024 - Present · 2 yrs 1 mo

  • Mid Market Account Executive at tray.io
    May 2022 - Oct 2023 · 1 yr 6 mos

    -Led the sales team in Total Booked Revenue for H1 2023 $283,245 Net New Revenue $801,198 Renewed Total: $1,084,443 -Made significant contributions to Net Retention in account management, with 100% on time renewals for H1 2023 and Net Retention rate of 120% on ICP accounts -Adapted quickly to changing roles within the startup environment -Landed and expanded, full and complex sales cycle opportunities with accounts in my region (East) -Partnered with internal “Value Office” to scope and build business cases for prospects, demonstrating ROI and impact, improving close rates by 20% -Worked with partners and ISVs to support and help deliver integration solutions -Represented Tray at conferences -Followed MEDDIC Qualification Methodology -VP and C-Level personas

  • Senior Account Executive at Hopin
    2021 - 2022 · 1 yr

    -Paced for 100% of ramp target -Managed a pipeline of inbound and outbound leads to identify and develop opportunities with buyers -Learned and implemented Winning by Design Sales Methodology into sales process -Impacted by layoff

  • Account Executive at Morning Consult
    2020 - 2021 · 1 yr

    -Researched, developed, and managed new and existing commercial opportunities through outbound pitches, and inbound requests -Achieved growth targets and secured timely renewals by attracting and retaining enterprise clients -Partnered internally with client services team members, legal, finance and other stakeholders to drive urgency and secure commercial outcomes -Helped draft sales material, including: client proposals, marketing documents, and case studies

  • Sales Team Lead at Dexibit
    2019 - 2020 · 1 yr

    -Laid off due to COVID's immense impact on the visitor attractions industry -Set record for fastest deal closed from position start date and highest deal value closed -Owning sales team strategy planning and execution against targets, including maximizing growth between market tiers, segments and geographies -Managing business development for enterprise and government opportunities to a personal and team target -Owning an efficient and effective sales process which is measured and continually improved for messaging, collateral and tactics -Managing the Customer Relationship Management (CRM) system, pipe integrity and auxiliary sales management tooling -Collaborating with customer functions for product, marketing and success to optimize brand awareness, organic demand, competitive intelligence, product fit and customer satisfaction -Providing for business reporting and analysis on pipeline size (volume and value), formation (by stage, ownership, tier, segment, geography) and conversion (by stage and ownership)