United Kingdom
Are you struggling to effectively harness the full potential of your go-to-market teams? Feeling like your talent development efforts are falling short of expectations? Finding it challenging to navigate the complexity of today's market with strategies that seem robust but fail to deliver the anticipated impact? If these challenges resonate with you, then you're in the right place! Hi, my name is Emily Drew. I'm renowned for transforming theoretical enablement strategies into tangible successes. Over the past 20 years, I've collaborated with global giants such as Microsoft, Salesforce, and Box, as well as numerous start-ups, revolutionising their approach to market and empowering their teams. 🔥 "Emily is the best sales enablement leader I have worked with throughout my entire career. She truly understands the differing needs of the people she works with and creates individual programmes to enable employees to become the best version of themselves." - Clare Brown, Sales Director, Microsoft Here’s what I can offer you: Our mission at Empowered Consultancy is simple yet powerful: to supercharge your go-to-market success through the empowerment of your people. We believe in creating a lasting impact that stems from a motivated, skilled, and confident workforce. Our Core Services: - Enablement and L&D Consultancy: Tailoring solutions to precisely fit your needs. - Programme Implementation: Deploying strategies that yield high ROI and foster employee engagement. - Training Workshop Delivery: Building foundational skills through interactive, impactful sessions. What Sets Me Apart? With an extensive background in sales, product marketing, and enablement, I bring a specialised skill set to your organisation, empowering not just individuals but entire teams—from sales leaders to customer success teams. 🔥 "Emily’s speed of execution and innovation amazes me – she stood up a top talent program, 'The Excellence Academy', completely from scratch and turned it into one of the most successful programmes at Salesforce and a Brandon Hall award-winning programme!" - Ramona Mayer, Director Enablement, Salesforce Let’s Make an Impact Together: Are you ready to transform your team’s potential into performance? Let’s connect and discuss how we can align our efforts to revamp your go-to-market strategy. Book a free 30-minute consultation here: https://calendly.com/emily-empoweredconsultancyservices Discover more about how we can drive your success: www.empoweredconsultancyservices.com Thanks for stopping by. ❤️
Empowered is a GTM Enablement and Revenue Transformation consultancy helping organisations accelerate growth through high-impact enablement, leadership development, and commercial transformation. We partner with startups, scale-ups, and global enterprises including Alteryx, ServiceNow, DocuSign, Hyland, Moneybox, Sona, and Fyxer AI to improve seller effectiveness, optimise revenue processes, and build high-performing GTM organisations. Specialisms include: • Revenue acceleration & sales transformation • Value-selling & MEDDPICC adoption • GTM onboarding & ramp acceleration • Leadership development & executive coaching • Sales process optimisation • Product enablement & GTM playbooks • SKO/RKO design & facilitation • Performance-led enablement programmes Our work has delivered outcomes including a 35% increase in pipeline generation, SDR teams achieving 120% of quota, and a 4x increase in sales performance for high-growth organisations. We also deliver Executive Edge, an immersive boardroom-style simulation where sellers engage in high-pressure deal scenarios with real C-suite executives, receiving candid executive-level feedback that strengthens their ability to influence senior stakeholders and navigate complex enterprise deals.
Responsible for the worldwide adoption of global enablement strategies & programs. Pioneering, launching & executing the global Salesforce4Salesforce program; empowering the productivity of the entire GTM org through an innovative, impactful global enablement program aligned to most critical business objectives ● Augmenting the success, adoption, impact and scalability of global enablement programs through pioneering global-to-local motion & related programming ● Driving unprecedented results through the program in relation to critical KPIs including; Increasing Sales attainment by 24%, Reducing Sales AE and leader ramp times by 2 x months ● Ensuring the adoption of crucial global enablement strategies, methodologies and tools through an optimized and programmatic peer-peer led enablement and global champions approach ● Facilitating the delivery 10,000 hours of enablement through a blended learning model, inclusive of: in-person workshops, simulations, webinars, self-paced and just in time learning, and event-based training ● Partnering with critical stakeholders (COOS/ SVPs/Product/ HR) to ensure entire GTM organization achieves growth objectives and high-performance culture is realized
In my role as the Snr Director Global Sales Excellence Academy at Salesforce I pioneered, developed and launched the innovative and now award-winning (Gold Medal Brandon Hall winner) Sales Excellence Academy program. I led a global team in developing and executing an enablement and talent development program aimed at multiplying excellence and creating enablement multipliers. By enabling top-talent sellers to provide crucial coaching and insights to the wider field, we were able to increase AE attainment, reduce ramp times, and enable high-performance culture. • Pioneered, developed and launched the Global Sales Excellence Leader Academy, selecting top 5-10% of talent for a year-long program focused on 'Giving' and 'Getting' to drive productivity and performance * Based on incredible successes & ROI; expanded the program from Leader focused Academy to launch additional Account Executive and GTM wide Academies • Led global team in providing 360 program structure and coverage inclusive of: crucial enablement, structured mentorship, and relevant coaching to increase AE attainment and reduce ramp times. • Drove innovative enablement programming to challenge and prepare top-talent for promotion, resulting in increased efficiency and reduced attrition.
Providing impactful, outcome focused, high quality coaching (1:1 and group) to 130+ Sales leaders. Strategizing and delivering sales leader enablement programs to drive critical business results. * Providing structured, results oriented 1:1 coaching to 130 leaders at all levels (RSD to SVP) * Pioneering and launching a new leader certification program (Ready to Lead) - resulting in reduced ramp time and increased efficiency of new leaders * Building the Sales Leader Excellence Academy, demonstrating best in class to scale and multiplying a culture of excellence and coaching * Driving sales operational excellence, standardization and processes to increase performance of leaders and their teams * InstillIng and enabling a high-performance based coaching culture amongst sales leaders * Reducing time to productivity for Account Executives through world class sales leader coaching * Contributing to an increase in Account Executive Participation in pipeline and revenue and new sales leader metrics * Partnering with cross-functional teams for alignment on key leadership development programs * Leading a blended learning model to include virtual classroom, webinars, self-paced and just in time learning, and event-based training (future), using conventional and new learning technologies
*Creating and leading a portfolio of critical Global Enablement programs focused on: Leadership development, MEDDIC, Sales Fundamentals (Discovery/Prospecting..), Onboarding *Owning the GTM Enablement, Sales Productivity & Training function for the BOX EMEA organisation (Sales, Customer Success, Business Development, Pre-Sales). Leading Box GTM Enablement to be a best-in-class function, with the creation and delivery of pioneering enablement programs and initiatives *Co-leading the development and establishment of a coaching culture approach to GTM leadership/management across Box (currently undertaking Level 7 qualification in Exec Coaching) *Developing a targeted sales team enablement approach enabling the sales team to achieve ramp quota within first 7 months in role, generate new pipeline, accelerate deals and engage confidently with executives, resulting in closing bigger deals Serving as trusted, subject-matter-expert (SME), advisor, and business partner for consultation and alignment on a variety of GTM topics that drive operational effectiveness, efficiency, and scalability *Developing, implementing, and improving upon key enablement and training metrics that measure the effectiveness of the GTM Enablement function including revenue staff feedback, speed to productivity of revenue staff, program effectiveness, learner engagement, and behaviour milestones *Key member of the EMEA Leadership team with responsibility for the creation and execution of EMEA GTM strategy. Trusted advisor to Global Sales Leaders *Providing thought-leadership in the domain of enablement methods and best practice through guest-speaking/panel slots at key external events attended by key industry professionals *Partnering closely with COO, CRO, sales leadership, sales strategy, Ops, and sales analytics teams to identify and address knowledge gaps within the sales organisation.
Responsible for maximising the productivity and effectiveness of the entire U.K sales (Enterprise & Commercial) organisation. Partnering with Salesforce EMEA Sales Leadership and Sales Strategy, to support the growth of Salesforce. Leveraging expertise in learning principles, adoption, and framework to build and execute a training strategy which includes training/onboarding new starters, developing a core curriculum and bespoke training for tenured sales teams and developing specific programs based on needs assessment and gap analysis. •Creating & delivering the strategic training roadmap for the entire region •Building, running and evolving our new hire onboarding strategy, including Sales and Sales Leadership including all online & face to face training to enable our sales teams in their journey •Delivering best in class practice enablement and embodying market leading training programs across the organisation. •Focusing on achieving results measured by win rate, deal cycle time, average sales rep quota attainment and new hire onboard ramp time •Partnering closely with sales leadership, sales training, and sales analytics teams to identify and address knowledge gaps within the sales organisation. •Owing, developing & delivering crucial sales skills training programs including: Customer Centric Discovery, Social Selling, Demand Generation masterclass. •Coaching and mentoring Sales Execs with an emphasis on improving performance, moral and behavioural change management. •Building evaluation process to measure success of programmes, ROI, and continuous improvement of U.K Enablement •Driving the increased adoption and successful use of Salesforce tools and processes •Developing and managing the delivery and execution of sales enablement materials and programs that drive pipeline and promote a culture of learning and adoption, including industry roundtables, value stories, solution frameworks, selling playbooks, and prospecting tools.
Focused on executing highly impactful, strategic pipeline generation programs for the ECS sales team across Salesforce EMEA; delivering pipeline and revenue to achieve aggressive growth targets year on year. Specializing in Sales enablement, Marketing Campaigns, Sales Plays, Customer Targeting and crafting new Go To Market (GTM) approaches that enhance the relationship and success of both Salesforce.com and our customers. - Ownership of Salesforce ECS Program strategy & deliverables for EMEA team - Close alignment with senior stakeholders across strategy, sales leadership, enablement and product and digital marketing functions to deliver short-cycle high impact targeted marketing / sales campaigns - Aligning EMEA wide campaigns, promotions and messaging (industry and competitive) to targeted industries, segments and accounts - Answerable to pipeline generation targets for marketing, sales and business development teams - Establish innovative programs to address cross/up-sell opportunities, retention and re-aquisition strategies as well as new business go-to-market campaigns focused on pipeline and revenue growth