Taiwan
1. Over 7 years of experience in product operations, specializing in optimizing systems, driving user growth, and enhancing business processes through data-driven strategies. 2. Skilled in user research, data analysis, and cross-functional collaboration to deliver impactful solutions and scalable product enhancements. 3. Proven ability to lead complex projects, from strategy development to execution, achieving measurable outcomes such as improved efficiency, reduced resolution time, and increased user engagement. 4. Strong analytical and problem-solving skills and expertise in product roadmaps, operational optimization, and feature development. 5. Effective communicator and collaborator, adept at managing multiple stakeholders across diverse teams to ensure seamless project delivery. 6. Passionate about leveraging technology and innovative thinking to solve challenges, drive business growth, and create exceptional user experiences.
- Lead the planning and optimization of core payment features to enhance both user experience and merchant operational efficiency - Collaborate closely with cross-functional teams including Engineering, UED, and Business Development to formulate and execute product strategies aligned with business goals - Leverage data analysis and user feedback to identify pain points and emerging trends, driving continuous improvements in payment workflows and service quality - Define and manage the product roadmap, monitor project progress, and ensure timely delivery of high-quality product solutions - Spearhead commercial feature launches and support monetization initiatives by aligning technical feasibility with market demands
- Led and executed the optimization of the Supplier Order Management System (SCM) in collaboration with engineering and UED teams, achieving enhanced supplier order processing efficiency through strategic product initiatives. - Developed product roadmaps, leveraging data-driven analysis and user feedback to drive business commercialization and continuously improve the overall supplier operational experience. - Implemented cross-functional collaboration, ensuring projects were delivered on time and business objectives were achieved. Project Experience: - Supplier Order Management System Optimization: Led cross-functional collaboration with engineering and design teams to define supplier order processing timelines and implement expiration notifications, resulting in a 20% improvement in supplier order processing efficiency. - Issue Reporting System Development: Partnered with suppliers and internal teams to establish an issue reporting system, reducing problem resolution time by 25%. - Supplier Order Date Modification Feature Development: Designed and launched a date modification request feature for suppliers, enabling them to propose new dates to customers due to overbooking or other issues, successfully reducing order cancellation rates by 20%
- Led formulating and implementing Alipay's product strategies, facilitating business commercialization and comprehensively improving the user payment experience through multi-department collaboration. - Identified and realized product growth opportunities through market insights and data analysis, successfully launching new features to support business growth objectives. - Directed user research and requirement gathering, ensuring product designs met target customer needs and increased user engagement. Project Experience: - Planned and advanced the optimization of overseas bank card functionality: Improved card-binding process design through quantitative and qualitative research, leading to a 45% increase in user base within six months. Binding success rates rose from 12.84% to 59.47%, significantly enhancing user conversion rates. - Led and launched Alipay International Edition enhancements: Directed feature and interface optimizations, achieving a 20% increase in daily active users (DAU) within six months, successfully expanding target markets and enhancing user experience. - Planned and implemented upgrades to identity authentication processes: Spearheaded the development and launch of NFC authentication modes, increasing authentication success rates for foreign users from 3% to 25%, while reducing average authentication time from 8 hours to just 45 seconds.
- Voice of Customer: Collect, track and analyze users' social media discussion feedback to raise internal awareness on it and drive existing areas of improvement - User Research: Drive user-centric design, manages all UX related research for new feature release or feature optimization, including below tasks: a). Usability testing: Understand the current system and interface problems and make further improvements by calling or observing the user's actual operation b). User survey group: Quickly understand users' thoughts on new functions and interfaces through FB community (sellers) and LINE group (buyers) c). Ad-hoc questionnaire: Customized questionnaire survey to help departments answer questions they are facing - Interface translation - Competitor Analysis: Focuses on competitor benchmark to provide updates on market trend & insight.
Responsible: 1. Plan and execute supplier negotiation 2. Writing marketing articles 3. ELLE Shop website management 4. Use Google analytics to monitor web traffic