Emilie Flammang

Global Omni-Channel Retail Media Manager at Beiersdorf | 10 years experience in Digital, Media & E-commerce

Brussels, Brussels Region, Belgium

About

As a natural-born entrepreneur I actively search for the best ingredients to make a business grow. With a critical eye and both ears wide open for innovation. That's also why you could call me a lifelong learner. The digital world is a place where you can't reside if you do not regularly feed yourself with knowledge.

Experience

  • Beiersdorf (Full-time · 4 yrs 9 mos)
    • Global Omni-Channel Retail Media Manager (Cosmetics, Derma & Healthcare)
      Jul 2024 - Present · 2 yrs

    • Head of Digital, Media & E-commerce Healthcare Europe
      Jan 2023 - Jul 2024 · 1 yr 7 mos

      Responsible to support European countries to develop their digital footprint and KPIs, as well as the sales growth on E-commerce. Leading team 3FTE’s.

    • Digital & E-Commerce Manager Healthcare Europe
      Oct 2021 - Dec 2022 · 1 yr 3 mos

      Responsible to support European countries to develop their digital footprint and KPIs, as well as the sales growth on E-commerce.

  • Business Owner - Freelance Digital Marketing Consultancy at Digitalking
    Feb 2018 - Sep 2024 · 6 yrs 8 mos

    Looking for a digital tailored approach with result? Too little time and knowledge to expand your online business? Let's Digi-talk!

  • Digital Marketing Manager - L’Oréal Professionel Belgilux at L'Oréal
    Jun 2020 - Oct 2021 · 1 yr 5 mos

    Responsible for driving digital strategy to contribute to brand and market growth, ensuring profitable integration of digital practices across all business areas, and identifying new business development opportunities. - Digital Ecosystem: Managed and optimized digital investments across media campaigns, e-retail, CRM, content, and platforms, ensuring alignment with brand goals. - Social Media Management: Oversaw social media performance, creating and managing communities while implementing strategies to support brand and project ambitions. - Digital Campaigns: Developed and executed 360° digital campaigns in collaboration with agencies, ensuring strategic alignment and continuous optimization. - Digital Upskilling: Facilitated digital knowledge sharing, enabling internal teams and sales communities to capitalize on growth opportunities, including social selling initiatives. - Influencer Marketing: Led B2B and B2C influencer marketing strategies and execution to enhance brand presence and engagement. - CRM & Email Marketing: Spearheaded email marketing strategies, leveraging data analysis to drive customer engagement and retention.

  • Digital Marketing Specialist - Emakina Group at The Reference
    Mar 2018 - Jun 2020 · 2 yrs 4 mos

    As experienced experts working at a full service digital agency, we truly understand how additional expertise and workforces can make a difference on both crucial and less crucial moments. The Reference closes the gap in companies that are looking for either strategic or operational support. Result-oriented with specialization in digital campaigning, social media management, SEA /SEO and website UX.

  • Digital Marketing & E-commerce specialist at Lagardère Travel Retail
    Sep 2016 - Feb 2018 · 1 yr 6 mos

    - Led the digital marketing and e-commerce strategy for the duty-free platform, overseeing project management, content planning, and platform operations together with Accenture and Brussels Airport - Managed the complete duty-free e-commerce platform, ensuring seamless customer experience across social media, email marketing, and other digital channels. - Implemented SEO, SEA, and analytics tools to optimize online visibility and drive traffic. - Coordinated all social media marketing tools and campaigns, aligning efforts with overall marketing strategy and communication plans. - Established customer communication across various channels, ensuring engagement through newsletters and personalized marketing.