Gothenburg, Västra Götaland County, Sweden
Marketing professional and strategic communicator within the defence sector, focused on growth and measurable business outcomes by leading initiatives and refining strategies to improve ROI. With a background in B2B technology and software, I translate complex information into clear, precise communication. My experience spans campaign planning, content strategy, digital marketing, and multimedia production, building trust and long-term value. Based in London between 2022 and 2024. Also… • Co-founder of the first LCHF recipe bag in Sweden (B2C), as a project on my free time, with deliveries to customers in West Sweden and Stockholm.
Saab is a leading defence and security company with an enduring purpose, to help nations keep their people and society safe. Empowered by its 28,000 talented people, Saab constantly pushes the boundaries of technology to create a safer and more sustainable world. Saab designs, manufactures and maintains advanced systems in aeronautics, weapons, command and control, sensors and underwater systems. Saab is headquartered in Sweden. It has major operations all over the world and is part of the domestic defence capability of several nations.
Responsible for marketing strategy development, campaign execution, and content localisation to drive brand awareness and engagement, working alongside the Dutch HQ and other local markets. ============================== Founded in 2000 in the Netherlands, 4PS is a leading player in its domestic market and has expanded its presence to include Sweden, the UK, Belgium, Germany and France. Since 2023, 4PS has been part of the Hilti Group. 4PS Construct software, based on Microsoft Dynamics 365 Business Central, offers construction-specific functionalities that enable companies to manage the entire construction project life cycle. This allows construction companies to take control of their profitability by monitoring margins, forecasting results, controlling resources and planning effectively.
Based in London from 2022 to 2024, focusing on personal and professional development. I served as a board member at Friends of the Swedish School, supporting fundraising and event coordination. Additionally, I assisted customers at an interior design store in Richmond and contributed to a tech startup’s marketing and positioning efforts.
Directed internal and external communications, planned and implemented activities for social media platforms, defined marketing strategies, and managed projects for internal and external events. Additionally, produced success stories, press releases, and films. Responsible for qrtech.se and qrtech.com. Contributed significantly to the local management team. ============================== QRTECH is a leading company in electronics, software, and digital services. We have our origins in research and Gothenburg’s world-leading automotive industry. Today, we operate in several high-tech industries where high quality, innovation, and cutting-edge knowledge come together to build tomorrow’s sustainable society.
Conducted marketing strategies and creative processes in line with business objectives. Planned and implemented activities for social media platforms. Served as Project Manager for the Antura Day, a customer event arranged annually. Responsible for the new website launches of antura.se, antura.com, and antura.dk, in close cooperation with the teams in the UK and Denmark. ============================== Since 2001, Antura has been successfully supplying organizations with the Antura Projects PPM tool – a complete solution for project, portfolio and resource management.