Dallas, Texas, United States
I’m a B2B sales leader in the digital marketing space focused on driving revenue growth across different channels such as association media placements, paid social, search, and programmatic channels. Throughout my experience, I’ve partnered with organizations across a wide range of industries, working with stakeholders at every level from C-suite executives to VPs and directors to develop and execute digital marketing strategies that elevate brand recognition and drive measurable results. Core areas of focus: • Sales Leadership & Team Development • Revenue Growth & Pipeline Strategy • Go-to-Market Strategy (GTM) • B2B Digital Marketing (LinkedIn, Google Ads, Programmatic, Paid Social) • Enterprise & Mid-Market Sales • Client Relationship Expansion & Retention • Sales Process Optimization & Forecasting
Oversee the inside sales division at JSJD Media, leading and developing multiple sales teams to consistently exceed performance targets, strengthen client relationships, and grow client investment across our full suite of offerings. My focus is on creating a high-performing, accountable sales culture while ensuring our clients see measurable value in their digital marketing efforts. I’m also a hands-on, high-performing seller, regularly partnering with senior stakeholders to develop and close strategic opportunities. This dual perspective allows me to coach effectively, stay close to the market, and continuously refine our go-to-market approach.
Responsible for driving revenue growth through the effective management and development of a sales team. Involves leading a team of sales professionals to achieve sales targets, build strong client relationships, and expand client share of wallet across various JSJD Media product offerings.
Ownership for full sales cycle from initial call to closing of the sale. Responsible for finding, developing, & winning new client accounts by communicating the value of JSJD Media's digital marketing solutions, then growing share of wallet after initial sale by consistently building rapport & adding value to the client account.
Ownership of full sales cycle from initial call to close. Responsible for finding, developing, & winning new client accounts by communicating the value of MultiView's digital marketing solutions, then growing share of wallet after initial sale by consistently building rapport & adding value to the client account. • Exceeded 2018 annual quota of $1M by $100k in net sales and $284k in new business; top 10 out of 209 sales representatives • Increased sales year over year from $596k FY2016 to $992k FY2017 to $1.1M FY2018 • 1 of 5 out of total sales force of 209 to ever exceed $250k net bookings in a single month throughout company history
Responsible for selling digital advertising campaigns within programmatic, association publications and content marketing programs • Establish and maintain relationships with C-Level executives at B2B companies to drive sales and ensure client satisfaction • Promoted to Sr. Director, Media Sales – February 2015
Outbound prospecting to present B2B companies digital media placements within MultiView’s portfolio of over 1900+ unique trade association publications. • Promoted to Specialty Sales – January 2015