São Paulo, Brazil
Regis Duran is the founder and CEO of HARPIA Brand since 2003. He is an architect and urban planner by training, as well as a specialist in branding, positioning, and imagery, with over 23 years of experience in building solid, desirable, and strategically positioned brands. Throughout his career, Regis has served as CMO at Grupo Arcangeli and as D.Master at PLX – at the time, the largest digital launch company in Latin America – in addition to holding the same position at companies such as Grupo Geração Investimentos, Geração Asset Investimentos, Capital Concreto, and Holding. His work has been instrumental in developing brand and imagery concepts for major digital launches in Brazil, collaborating with renowned names such as Cris Arcangeli, Pablo Marçal, Gilberto Augusto, Guto Galamba, Jacob Petry, Christian Barbosa, among others. With a record of more than 2,500 brands refined and 6,500 students impacted by his exclusive methodology, Regis has established himself as a national reference in the application of aesthetics, semiotics, and tradition in brand building. Recognized for his strategic vision and commitment to classical and timeless values, Regis is today one of the most influential voices in the field of branding and imagery in Brazil, working as a mentor, speaker, and educator for new professionals. In addition to his practical work, Regis also shares his expertise through courses, mentorship programs, and content that combine strategic vision, positioning, aesthetics, and imagery, guiding companies and entrepreneurs in creating strong and memorable brands.