London, England, United Kingdom
I’m a cross-discipline strategist with 22+ years uniquely blending Creative Consultancy, Communications, Experience and Innovation to shape the future of brands, businesses and society in the Connected Age. I help organisations explore, experiment and execute tomorrow's ideas today through strategic advisory, positioning & architecture, global marketing campaigns, innovation roadmaps, creative communication concepts and thought-leadership. I was named twice in the BIMA 100 of UK digital influencers as ‘Agent for Change’ and ‘Strategy Consultant’ for my work in accelerating nascent digital technologies and behavioural science into creative concepts and experiences; assembling cross-discipline experts around complex challenges; and creating a dialogue between the creative industry and pioneering academics and ‘labs’. // COMPANY My mission is to make people, businesses and society ‘Tomorrow Ready, Today’. This is enabled through DH READY, a cross-discipline creative company I founded to help companies pivot into new and emerging spaces of cultural relevance. // NETWORK I work alongside an interdisciplinary network hardwired to world-class institutions, such as UCL, consisting of over 5,000+ researchers, ‘lab’ innovators and outliers including futurists, scientists, technologists, strategists and creatives. // OUTREACH I co-host an experimental supper club, called READY MEALS, based on the idea 'everyone has something to bring to the table’. We curate storytellers across science, business and creativity to share ideas around a specific theme, helping everyone to not only break from their own echo chambers, but inspire small change in their perspectives. Say hello sometime. Hold Tight.
Inventing new pathways of growth for the world's largest advertisers, by sitting on the front-row of internet culture, community commerce and creative ecosystems.
Position TikTok at a leading entertainment platform by developing vertical narratives, inspiration decks and thought-leadership.
Brand building, creative identity, partnerships and GTM launch planning
DH READY is a cross-discipline creative consultancy working at the intersection of futures, brand, innovation and communications to make clients "Tomorrow Ready, Today". // CLIENTS University College London / Pernod Ricard (Global) / Avery Dennison (Global) / Clarks / Veuve Clicquot / British Land / Conception X. Fortune 500 global innovators, consumer brands, disruptive challengers and agencies. // OFFERING A broad mix of capabilities across planning and activation: CONSULTANCY Strategic propositions, creative concepts and integrated campaigns. CREATIVE STORYTELLING + EXPERIENCE Culturally disruptive and original stories, concepts and experiences translated into lead global campaigns and activations. Applying emerging trends and cutting-edge technologies to the brand and creative process. INNOVATION PLANNING Organised insight panels, innovation workshops and develop toolkits that ignite brand transformation, inform new strategies, inspire the creative process and integrate agency solutions. TREND EVENTS Created, curated and moderated trend salons and in-house events discussing alternative future scenarios and their relevance and application for brand storytelling and creativity today. THOUGHT-LEADERSHIP EDITORIAL Developed, written and overseen large industry reports and white papers with deep thinking for senior industry leaders across business, marketing and innovation. Featured in media from Forbes to PSFK, I have also contributed several thought-pieces to Contagious and been interviewed by other titles such as FastCoDesign, Design Week, Vice (Creators Project) and Drapers.