Ulm, Baden-Württemberg, Germany
In 2014 Markus earned a PhD at the University of South Wales, UK. Markus also owns a University degree in economical geography and additionally an MBA at the University of Applied Sciences in Neu-Ulm. With more than 15 years of experience within marketing he is specialised on pricing and product management issues including knowledge in market research. Currently Markus is the head of pricing and product management at Daimler Buses with a team of 10 staff members. Specialties: Pricing, Product Management, Market Research and Process and Project Management
Responsible for - Productmanagement - Pricing - Service Contracts - Remanufacturing - QM and internal regulations
Pricing Strategy AfterSales Product Management AfterSales Category Management AfterSales