London, England, United Kingdom
A highly organised, culturally articulate multi-disciplinary creative, with over a decade of experience in project management, collaboration, and curation, within publishing, hospitality and marketing. Relationship-focused, operationally resilient and boldly candid, with leading industry contacts in major cities globally, I thrive when partnered with organisations and individuals whose vision, imagination, depth, and authenticity align with my own.
For over a decade, I have been commissioned by leading global arts platforms and magazines to produce exhibition reviews, artist interviews, and critical essays, featuring works by industry-leading, innovative and culturally significant, blue-chip artists and galleries. Investigative research, managing narrow turnaround times, and rigorous editing are all integral elements of my editorial practice, alongside developing lasting, professional relationships.
As a freelance CDP, I’ve been hired by independent, award-winning restaurants and street food vendors across the capital for commercial and corporate events, and high-volume service shifts. Skilled across a range of hot sections and stations, and working with speed and precision, my skill set spans inventory management, real-time crisis diffusion, maintaining clear communication, and proposing ideas to improve both workflow efficiency and sales.
With both renowned cultural brands and boutique industry game-changers as clients, in hospitality and the arts, I have been commissioned to develop conceptual identity, enhance tone of voice, and elevate SEO, injecting engaging, humorous, impact-heavy, and emotion-driven copy. Through compelling taglines and narration-heavy branding, my strategy-led, natural approach to multi-channel storytelling, using my innate creative voice, remains my strongest USP.
As a customer care representative, I have worked for both international industry-leading startups (e.g. HelloFresh) and international corporations (e.g. Sony Group) to manage the customer experience by building and maintaining trust-focused relationships, preserving customer retention, handling sensitive data, escalating queries, managing crises, and awarding compensation where necessary. Having worked in a diverse range of dynamic industries, I have developed a comprehensive understanding of corporate structure, from the warehouse to the boardroom.