Hong Kong, Hong Kong SAR
With 16 years’ experience in public affairs and external communications for industry-leading MNCs, Dominic Wallace has established himself as an expert in the corporate field. Specializing in public speaking, executive copywriting, creative content, and crisis management, Dominic has a proven track record of executing high-impact global campaigns that significantly enhance brand reputation and drive business success.
Leading global public affairs and corporate communications campaigns to drive engagement, enhance brand reputation, and accelerate business growth.
Leadership role responsible for creative content for global corporate campaigns, client proposals & relationship management, and cultivating talent.
Lead copywriting and work closely with art directors & account management to ensure client satisfaction regarding quality of creative work, value of services, and responsiveness to client needs.
Working in conjunction with art directors, developers and designers to create best-in-class content for global-leading clients’ corporate reputation campaigns.
Clients: Allianz, Samsung, Etihad Airways, WE Communications, Civil Aviation Administration of China, Sky Times, Gravity Sketch, Bowyer & Fletcher and others
Managing and directing external communications, creating communications strategies, overseeing public relations projects and serving as primary media contact and spokesperson.
Quality control, defining newsworthiness of content in relation to target audience, ensuring clarity and accuracy of content as well as consistency of style, liaising with department heads and reporters, and meeting standards for outstanding production of state-run national daily broadsheet.