Dirk Szynka

About

I help pharma companies turn complexity into clarity, and engagement into measurable impact. As VP Customer Experience at Inizio Engage, I lead strategic initiatives that bring omnichannel innovation, insight generation, and targeted customer solutions together in one integrated commercial approach. My DNA is rooted in connecting the dots: across teams, markets, and technologies. Whether it’s redefining HCP segmentation, co-creating go-to-market models, or embedding AI in commercial strategies, I’m passionate about building smart solutions that work in the real world. Curious mind. Strategic spirit. Customer-first always.

Experience

• Inizio Engage (Full-time · 4 yrs 9 mos)
  • VP Customer Experience, International
    Dec 2024 - Present · 1 yr 7 mos

  • Digital Excellence Director
    Oct 2021 - Present · 4 yrs 9 mos

• Business Development Manager |  Subject Matter Expert Digital Solutions at Ashfield, part of UDG Healthcare
  Oct 2018 - Sep 2021 · 3 yrs

• Across Health (Greater Hamburg Area)
  • Managing Director, DACH
    May 2015 - Aug 2018 · 3 yrs 4 mos

  • Senior Consultant, DACH
    Sep 2014 - Apr 2015 · 8 mos

• Manager Organisation & Administration | Corporate Data Protection Officer at Rickmers Group
  Sep 2011 - Aug 2014 · 3 yrs

• AstraZeneca (Full-time · 8 yrs 7 mos)
  • Senior Manager | New Business
    Jun 2009 - Jul 2011 · 2 yrs 2 mos

  • Brand Manager | Neuroscience & Infection
    Nov 2006 - Jun 2009 · 2 yrs 8 mos

  • Business Intelligence Manager | Market Research Specialist
    Jan 2004 - Nov 2006 · 2 yrs 11 mos